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RIAA Unveils Net Tracking Tag for Online Sales
openbear writes "A story over at MSNBC talks about the Global Release Indentifier (GRid). It is a code akin to the Universal Product Code (UPC) bar code found on a CD or cassette tape in stores. Each track will be distributed online with an individual GRid serial number and will be reported back to rights societies and collection agencies sold or transferred."
Look at the header from the article:
A music industry trade body launched on Monday electronic identity tags to keep tabs on Internet music sales in a bid to compensate musicians and song writers as more of their works become available online.
If that isn't leading I don't know what is. They specifically do not mention the RIAA and are trying to portray it as compensating the poor artists as opposed to saving music industry executive's asses.
It sounds like an industry-approved ID3 field. I'm assuming this 'net barcode' would be paired with some new file format, something that weaves the ID into the music itself rather than tagging it on as an afterthought.
I'm not sure how they plan on compensating artists with this plan, since there doesn't seem to be a *payment* mechanism. It strikes me as a first step towards 'Music Audits' in which a hard drive is scanned for the works of particular artists.
--v
and thats why having a nice firewall that blocks programs from outbound transmission is crucial.
Industry "fact sheets" make reporting so much easier. Now I have time for another nap.
These "tags" will be stripped out the day this hits the wires.
These people seriously underestimate the resolve of teens.
My kid is 17. Here is what he tells me. He won't buy CD's because if a CD has a song that he likes there will be 12-15 songs on there that he thinks SUCK. In other words he's paying ~$15 for ONE SONG. He would rip that one song to HDD and compile his own CD to use in his car with only the songs that he likes.
But, at ~$15 each and being limited by law to only working a max of 20 hours a week at minimum wage he can't afford too many CD's.
Thus enter Kazaa. He can leech all the songs he wants for free and burn his own mixes for his car that suits his taste.
And forget that stuff about buying music online, he can't do that as a kid and I don't have or use any form of banking system. I live strictly by GREEN CASH ALONE and have nothing at all to do with any financial institute in any form. Despite that fact, even if I did have credit cards or bank accounts I would never use them online for any reason, ever. Nor would I permit him to use my accounts.
Kids are smart, far smarter than the people that try to maintain their grip on the music industry.
NOTHING that they can devise will stop piracy, ever. If something must be paid for there will always be someone that will find a way to get it for free.
The digital age is Pandora's box. It's been opened and there is no closing it now.
I predict to see a tool to strip the tags on freshmeat the next day..
He just wants to find out what nifty stuff he can do with it.
sheeeesh!
Seeing how the media companies solutions are always half-baked, it'll be quite interesting to see how this bites them in the ass. And who they point the finger at while trying to deny their own crapulocity.
the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff
You are assuming the RIAA actually is trying to stop pirates. Past experience shows they also despise fair use (like for example, taking your favorite ten songs from different CD's you own and burning them onto a "best of" CD for yourself, or converting them to MP3 for your portable player.) They want you to pay for every copy of the song you have, and I see this as a means to get there. Until I see the mechanism by which they will ensure they DON'T flag fair users as pirates, I'm not believing them.
They lost their right to have me give them the benefit of the doubt years ago.
Don't label something "offtopic" unless you know the topic well enough to tell what's on topic.
My god, from reading this thread you'd think this identifier is the work of satan or John Ashcroft (redundant?). People, before posting the standard knee-jerk reaction to something, why not do a little research.
This is a harmless number & metadata scheme that is intended to identify electronically distributed content since the existing identifiers (e.g. UPC and ISRC) have limitations that don't satisfy the needs of content owners, publishers, and retailers. I was involved in the project so I know first hand this has nothing to do with P2P or consumer tracking.