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Overture To Buy AltaVista

Posted by ryuzaki0 on from the we're-done-with-the-overtures dept.

Nate writes "Overture announced that they bought AltaVista today for $140M in cash and stock. This follows closely on the heels of Yahoo's purchase of Inktomi. Considering the significant financial muscle of Yahoo and Overture, I hope that Google can continue to maintain their lead. For those of you who aren't familiar with Overture, they are the 800-pound gorilla in the pay-for-placement listing market. When you search in Yahoo, those Sponsor Matches at the top are provided by Overture."

1 of 186 comments (clear)

  1. Who Cares if Google maintains their lead? by mr.crutch · · Score: 5, Insightful

    Really, why should you, or anyone else care if Google maintains their lead unless you happen to be employed by them?

    If Yahoo! or Overture can produce a better service than Google does, we should applaud them and support their advances. I want the best service possible, I'm not particularly interested in which corporation provides it.

    Don't get me wrong, I love Google, and I find new uses for it weekly it seems, but I'm not sitting in front of my computer rooting for them.

    They're a business, just like every other business out there -- the only difference is that's it's geek chic to profess devotion to them.