Shift Calls it Quits

MCS writes "Shift Magazine announced that it is closing down after 10 years. Biggest reason is that within this 10 year period they only turned profit on one issue. I remember at one point that they even had their own TV show -- the magazine was different then it competitors (Wired) as it focused more on the impact of technology and the social generation of those who lived in it. This can be seen in such issues as 'The Simpson Generation' and 'Seven Days without Tech'. Many of these articles are available online at their website Shift.com "

Comments

Defining Moments in Digital Culture

[KiahZero]

Doesn't it make you feel all warm and fuzzy?

3. The Slashdot Effect: Everyday netizens revolutionize newsgathering "Happens anytime Slashdot links to your site - "It's like getting hit with a tsunami," as a sysadmin once told us. When geek-news website Slashdot puts up a link to an interesting news item online, the rush of visitors can savage even the most heavily fortified servers -- producing millions of hits in a few hours. Stephen Adler's "The Slashdot Effect" paper, released in February 1999, found it caused ten-fold surges in traffic -- producing temporary, floating audiences that could rival CNN in size.

Which is precisely the point. Slashdot's arrival in 1997 wasn't just another high-tech community; it was the future of newsgathering. With thousands of techies scouring the net for stories, Slashdot's volunteer base is bigger than any major media outlet-helping them regularly break news, such as Transmeta's super-secret Crusoe chip or Microsoft's anti-Linux memos. "

Too bad they couldn't forsee their immienent doom.

Re:No Wonder

[someguyintoronto]

This is because it's a Canadian publication, and unfortunately our publishing industry faces far too intense competition from our southern neighbour.

Canadian magazines, books, etc not only have difficulty breaking into the states, but they can barely maintain recognition in Canada.

The competition comes from southern cultural import (infestation) into Canada. Additionally, our population is too small and cannot support special interest magazines.

Any Canadian publication, book, film, band, musician, actor, etc that makes it in the states generally succeeds, but unfortunately there is great talent just buried away and hidden in our igloos;)

BTW, Shift was a well put together magazine (that threw good schmooze parties to boot;), that with American backing probably would have done very well. It's a shame to seem them go. Go look at their web site to see what they were all about.