Apple and CompUSA Working on 'Software on Demand'
pimpbott writes "Apple is working with SoftwareToGo to install kiosks in CompUSA stores to deliver software on demand. Imagine walking into your local CompUSA and ordering some obscure title that nobody would ordinarily stock, paying for it, and walking out with a custom-burned CD-ROM. This not only gets more titles published and available to the public at large by reducing the need for expensive shelf space and other publishing costs, but it keeps embarassingly large, mostly empty software boxes from ending up in the landfill."
It's about time someone thought of doing something like this. Heck, if it catches on, you could probably set this up as a vending type of machine. Imagine going down to the "Quick-E-Mart" at 3AM andpurchasing a copy of an imaging program to help work on the report due first thing in the morning.
Of course, I think that there needs to be some valid way to register or prove that you actually did purchase this software since something like this may cause more piracy and/or fraud.
I wish my lawn was emo, so it would cut itself.
Since you not only get a software CD but a unique serial number, media replacement policies will probably be identical to boxed software, return within 30 days with receipt.
As for EyeTV PVR, the smart move would be to replace some of the mac software title space with mac hardware peripherals. CompUSA *does* adjust space policies due to sales figures. If people buy more mac, they'll stock more mac.
I think this software on demand distribution system will be generally a good thing for the market, because I explain several times a day how the software a customer is looking for exists, but just not here. Very few users are savvy enough to pirate the software, many wouldn't know where to look to find the software, quite a few aren't comfortable with online credit card transactions, and having this resource would be very helpful. Also, CompUSA installs pretty much everything it sells for free. So in theory, I could send a customer with a brand new computer out the door with all the hardware and software they need, even if it's an obscure title. That is valuable. And CompUSA can be pretty lame about keeping products in stock, and this gives us more options for the customer. Although, in fairness, our store could run out of the box inserts or something stupid like that and void all the advantages of this system : ]
I'm curious to see if my store gets one.