Amazon's Bezos Wants Web Advertising Patent

theodp writes "Just published today by the USPTO--Amazon CEO Jeff Bezos' patent application for adding advertisements to web pages. Sure would be ironic if those 50,000 online banner impressions on oreillynet.com Amazon receives as a Platinum Sponsor of the upcoming O'Reilly Emerging Technology Conference turn out to constitute patent infringement." Someone *has* to have prior art on this - GEnie/Prodigy/BBSes embedding ads for memberships.

Comments

Geniuses

[siskbc]

I have read the abstract, and everyone who has their nipples in a twist should actually read the abstract. He's not patenting web advertising per se, but advertising relating to bids in auctions.

I love this shit. So far, we've had three types of posts:

1. They're patenting banner ads! Bastards! So much prior art!

2. You dipshit, read the article! They're not patenting banner ads, only ads relating to auctions. Sheesh, the morons on this site. But this is still prior-art-ed by ebay...

3. Jesus, everyone on here lacks reading comprehension skills. The auction is FOR the advertising. Now who should be reading the damned article, moron?

The truly sad thing is that there have been about 30 types of each post so far. People, please, READ the article...then, if it's complicated, READ IT AGAIN. Then, read the posts above yours to make sure you aren't saying the same goddamned thing as 25 other people.

Oh, and moderators? Stop modding WRONG SHIT up!