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New Ultra-Intrusive Pop-up Ads Introduced

Posted by ryuzaki0 on from the get-your-day-pass dept.

CrashRide writes "According to this story at AdAge.com, Unicast is attempting to introduce a new on-line ad format that takes over the entire screen of the PC for about 15 seconds and must be closed by the viewer. "The ultra-intrusive new format opens when a user is on one page of a Web site and clicks a link to go to another page on the same site. Instead of seeing that new page, the user sees an ad that fills the entire screen.""

2 of 873 comments (clear)

  1. Worse than /. Editors! by rgmoore · · Score: 0, Flamebait

    Wow. These guys are not just evil, but their command of English is even worse than the Slashdot editors. Here's a direct quote from the article:

    "We believe that just like in television, the creative you build is what gets shown, the technology should not get in the way," said Allie Savarino, senior vice president for global marketing, Unicast.

    CmdrTaco is better than that on his worst day. I hope they can program better than they can write English, or there are going to be a lot of crashing web browsers when this thing comes out.

    --

    There's no point in questioning authority if you aren't going to listen to the answers.

  2. Re:Unicast should be Unicastrated by Joe+the+Lesser · · Score: 0, Flamebait

    If you're in the area, torch their headquarters at:

    Unicast Communications Corp.
    160 Varick Street 6th Floor
    New York, NY 10013

    (It's funny. Laugh)

    --
    "I only speak the truth"
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