Should Apple Buy TiVo?

st. jude writes "In a story over at Business 2.0, John Battelle says yes. As the man who made music downloading legit, maybe His Steveness can conquer Hollywood's loathing of the PVR next. As a lover of both my TiVo and my Mac, the thought makes this dreamer drool ... TiVo + Mac = iTV ... two great tastes that taste great together? Or just another version of a long-rumored geek fantasy that's as silly as the iWalk?" Although, if it means per-show payments, I'll pass.

Comments

TiVo is dieing

[quandrum]

Everyday new PVR (DVR) technologies come out. Many of these don't have subscription fees. ./ geeks even know of some homebuilt linux solutions. There is nothing that TiVo provides that can't be had for free or for cheaper.

OTH, they have lasted this long because they provide all these things in one box in an easy to use form factor. Hallmarks of Apple. But I don't think the Steve's golden touch can help TiVo.. it's on the way out unless they can find a new buisness model. Sorry.

Some missing the "picture"

[Visigothe]

...no pun intended.

What some people are missing is that Jobs dislikes TV quite a bit. He's gone on record saying that he doesn't see TV as a part of the "Digital Hub" strategy, as it is a passive medium. With music, you can bring it anywhere with you. With television, you're prettymuch resigned to sitting on the sofa and letting the cool rays wash over you. Apple has always promoted a "lifestyle". This "lifestyle" is active, smart and creative. It involves doing things, *making* videos, *making* music, not "just sitting there".

I don't think he'd [Jobs] go for buying TiVo. It isn't part of "The Grande Vision"