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Gator Examined

Posted by michael on from the looking-a-gift-gator-in-the-mouth dept.

Ben Perry writes "News.com.com has a story about a Harvard researcher's study on how Gator operates. The report 'provides some data as to how much advertising Gator is showing and to whom it is targeted' and focuses on where Gator replaces a site's ads with Gator's ads. Gator is facing several lawsuits because of this technique."

1 of 323 comments (clear)

  1. Re:"Don't Ask At Startup" Broken? by fredrikj · · Score: 1, Flamebait

    I mean I thought it was proven that internet advertising doesn't work.

    Hey, some ads work! I've clicked lots of ads on Google and a few times found really useful stuff.