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ReplayTV DVR to Remove Features
KarlTheGhoul writes "D&M Holdings Inc. on Tuesday said its new ReplayTV digital television recorder will not include controversial features such as automatically skipping commercials and sharing shows via the Internet." This is a confirmation of our earlier story. Their new ad slogan will be "Costs More, Less Useful".
This only effect's their new product line, but the article says that it's older models will be produced with those features still in tact. It sounds like they are just trying to please the networks, and not the customers. If you ask me, they are setting themselves up for a big let-down in the number of sales, but by the same token, Tivo doesn't have these features to start with, and is doing extremely well...
Something clever...
I hope there is still as much hacking potential as the original ReplayTV. There are some impressive projects going on out there!
http://rtvpatch.sourceforge.net/
Suncoast Linux - Sarasota, FL
It just goes to show how the "synergy" arguments of the 1990's are actually complete bullshit.
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Bullshit. TV and advertisers will adjust. One, advertisers may start making better commercials that people want to watch. Two, networks can reduce the costs of shows by, for example, paying stars less. The cast of Friends makes $1 million each per episode because NBC is willing to pay it. If no network was willing to pay that price, then you can bet your ass that Matt LeBlanc would take what they offered rather than go back to waiting tables.
The networks are just trying to preserve the status quo at all costs. They are welcome to try, but they shouldn't have any help from Congress or the courts.
Build a man a fire and he will be warm for a night; set him on fire and he will be warm for the rest of his life.
I'm still astonished at the number of people who believe that television exists in order to provide programs. Television exists solely for the purpose of providing another advertising medium, for everything from footwear to politicians. The quality of programming is quite secondary to the networks first consideration: advertising dollars. They don't utilize those dollars to create "better TV programs", there's no such thing. The shows exist only to sucker viewers into watching the advertisements, and although you can say, "Oh, I always mute the commercials", the visuals are still effective at capturing attention (often far more so than the programs). It's also worth noting that television advertising works on the same basis as email spam: sure, YOU don't respond to those Nike and Coke ads, but someone sure as hell does, and the take from even a tiny percentage of viewers is significant enough to warrant the continued domination of television by its advertisers. Btw, in his book "Four Arguments For The Elimination Of Television" Jerry Mander notes that the more heavily a product is advertised the less there is an actual need for it. So while you never see an advertisement for whole wheat or organic farming you'll see plenty for soft drinks, antiperspirants, and yes, even automobiles and beer. You might like that stuff but you don't really NEED it. That is known up front in the advertising industry, so they must continue to blare their wares, else in a very short time you will forget about their product and discover that you simply don't need it.
As an aside, I was told by a former jingles writer for the J. Walter Thompson Agency that he once conferred with representatives for a major brewing company here in the US. The reps told him they were targeting what they termed the "reparative drinker", i.e., the 30% of American drinkers who consume 60% of their product. These are the people who don't have a babe girlfriend, a fast cool car, or any talent for sports. But the advertisers know that their job is to convince those people that if they just drink their beer then at least they'll FEEL like they got the babe, the car, and the talent. In short, drinking their beer "repaired" those deficincies, and it's the advertiser's work to convince those people to keep drinking, as opposed to actually doing something to improve their real lives.
As a last comment, I've lost track of the number of friends who tell me about their attention-deficit out-of-control kids, and then tell me that "All those kids want to do is watch TV". What those kids will really remember is the ads. Makes me wonder what Hitler might have accomplished with television...
It's not my fault that the delivery model for television advertising is lagging behind the technology. Why should I waste my time watching commercials that do not apply to me or that I have no interest in seeing? Now.. there are a few commercials that I will watch - even on the Tivo -- Commercials for TV shows that I am interested in, funny commercials, commercials for other sci-fi shows, commercials for motorcycle stuff, some commercials for home remodeling/etc.
...
I watch *more* television shows/programs in *less* time than I watched before.
By skipping commercials, I can watch 2 "1-hour" shows in 1.5 hours. Watching 10 "hours" of TV programming can be done in 7.5 hours with Tivo. I do a lot of things that interest me with an "extra" 2.5 hours of time! To me, my time is more valuable than whatever some advertiser is paying for their 30-second slot. People that waste my time piss me off!
If I want to go out to dinner, go to a movie, or go out of town, I don't have to worry about taping and/or missing any of the shows I *really* want to watch - this is especially handy on weekend nights.
Yes.. I skip commercials.. BUT, I would say that I have absolutely no interest in > 90% of the commercials being shown:
-I'm not looking to buy a new car
-I'm not looking to buy a new PC - "Dude! I'm NOT getting a Dell!
-I don't eat fast food
-I'm a guy and don't need make-up, feminine hygiene products, nor do I want to have an "organic experience" when washing my hair
-I am not looking to refinance a house
-I don't watch Oprah, Dr. Phil, or any of those other mindless talk shows.
-I don't care about commercials for other shows tha I have absolutely no interest in - I don't care what time they come on nor do I want to see whatever stupid teaser you're going to put in the commercial
-I'm 33 years old - I don't need senior citizen "supplemental insurance" and/or home delivery of drugs, etc.
Have I left anything out?
What I would like to see is more targeted advertising that gives me information that I really want to see. Have the commercials downloaded to the Tivo and insert them dynamically into the program at the commercial breaks. Set aside an "hour" worth of disk space and fill it with 120 30-second commercials that can be inserted dynamically into my shows. Maybe embed a signal in the broadcast that would indicate the start of the commercial break and how long it is to run.. Let me "rate" the commercials like I can "rate" programs on the Tivo - 1,2, or 3 thumbs-up or thumbs-down and give me 80% of the commercials that I have said I want to receive and 20% of commercials that you think I would want to receive based on the ratings of my tv programs and commericals.
Just like with the TV shows, give me something that I want to watch and I will watch it.