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Logic vs. Emotion in Decision-Making

deliasee writes "Researchers at Princeton have announced the results of a brain imaging study showing that a battle between different logical and emotional sectors of the brain results in a decision. The study used a game theory scenario to investigate why people often make irrational decisions that actually go against their most logical best interests - as in, I would like to get _some_ money as opposed to _no_ money."

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  1. Re:i'm confused.... by zenyu · · Score: 4, Insightful


    So, it's a nice illustration of rational vs. irrational thought.


    I don't think it's that clearcut. In our normal lives you often have transactions where you will never interact with the same person again, but by punishing bad actors you often get them to behave better in future transactions. The punishing them costs you more than just ignoring bad actor, but you accept that for everyone you bust and spend time dealing with someone that was going to harm you in the future is being punished for harming someone else.

    The way I understand this expirement was run was that each person got to either make 10 offers to 10 different people, or accept/reject 10 offers from 10 different people. On average the least punishing player will end up with the most money of all the people accepting and rejecting offers. But I bet you would also notice that in a egaliterian society (small democratic republic say) the split will be 1:1 and they will have near the highest total payout. In a broken society the split will be more like 1:4 in favor of the offerers, and many transactions will be rejected. Here the least punising receiver will have much more money than the most punishing, unlike in the egaliterian society where the income inbalance will be small. Since they didn't write about this in the article I think the expirementers really don't understand what they are dealing with, or the reporter is just clueless.

    If they are right about a considerable emotional component it is probably just rightous indignation, something you might need in order to overcome the rational thought that you can get the most money by leaving the punishment to others. There is a bit of a prisoners dilema though, because if everyone else does the same thing you will get a smaller payoff next time, and no matter what they did you have betrayed another receiver so there would also be the emotion of guilt for your evil dead. There would be less guilt if you've been cheated much before, or if you get a low offer next time. This reinforces the brokeness in broken societies, conversely a fair offer next time will reenforce good feelings about a previous punishing round.

    It sort of makes sense that this is acts as an emotion and not just on the rational level. Presumably we developed the emotional part of the brain before we got rational, and this kind of skill would be needed for any social group large enough to have strangers. Not having "a conscience" might be what restricts some of our primate cousins to small groups, they are restricted to group sizes where the possibility of developing a bad reputation is enough to keep actors in line. (Possibly it's just bad government :) I wonder if bonobos treat strangers better than other chimps...)

    Still I'm not convinced, memory lights up all over the brain, and you would be remembering previous times you were cheated when considering not punishing the bad actor, i.e. cheating yourself. The emotion they measure might be just a side effect of accessing memory associated with being cheated and hence associated with feeling rotten or angry.

  2. What are emotions by Snowspinner · · Score: 4, Insightful

    I admit, I'm somewhat curious how "emotion" is defined for the purpose of this study. At least some credible people, most notably Martha Nussbaum, claim that emotions are in fact a form of rational response, depending on a conscious judgment of value. When I am upset that my cat died, this emotion is based on the judgment that my cat was valuable to me, which is a rational decision, not an irrational one.

    In other words, the game theory model may be flawed here. If, for some people, seeing someone who has slighted them be unsatisfied is pleasurable, than it has a value. If that value is greater than $1, then it is a rational decision for them to choose not to accept the deal. The game theory model assumes that the pleasure of that has no value, however, and is thus an inaccurate model.

    And yes, I do think money is a reasonable measure of value, so long as you accept that there are some things (Being punched in the face) with a value of $0, and some things (Not having to shoot your sister in the head) that are worth an infinite amount of money.

  3. Re:i'm confused.... by mbogosian · · Score: 3, Insightful

    If Player B is rational, he will always accept any non-zero sum of money. However, in practice, Player B's often refuse to accept if the split is too much in Player A's favor. Thus the emotional response (punishing Player A for lack of fairness) often ends up overcoming the logical response (taking some money over no money).

    This is assuming that keeping A from getting any money has no value to Player B. If it's worth a buck to Player B to say, "Fuck you!" to Player A, then the line isn't that clear.

    The behavior isn't necessarily irrational, it's just that there are non-monetary results that still have value to the players.

  4. re: Real story: Researchers are cheap bastards by obtuse · · Score: 2, Insightful

    Yup. Odds aren't all that is important. Logical best interests are often misrepresented. A buck isn't a thousand.

    The difference between a buck and a thousand becomes qualitative in addition to quantitative because those extra few orders of magnitude can change your life. That's not irrational.

    Would I risk my home to invest in a double or nothing bet that I had a 55% chance of winning? No. Even though the odds are in my favor, the downside is too ugly. Someone in a less expensive part of the world, or with more resources, might choose differently.

    Don't bet more than you can afford to lose. Almost everybody understands that. There is a converse, and I think it probably goes something like this: Have fun and bet on the longshot if it's money you'd never miss.

    People will act perversely with small amounts of money, especially for the chance at a life changing amount.

    Will I buy a dollar lottery ticket? Occasionally. I'd probably be making more of a social contribution by handing that dollar to a street person, but the chance for a life changing amount of money might be worth a dollar.

    Please note, the use of the word "chance" in the previous argument is misleading and only a poor example. Buying a lottery ticket does not significantly increase your odds of winning.

    --
    Assembly is the reverse of disassembly.