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Platform Evangelism

Posted by ryuzaki0 on from the witnessing-for-the-faith dept.

An anonymous submitter writes "James Plamondon, a former Microsoft employee is writing a book on Technological Evangelism at Microsoft. He's posted the first chapter, "Evangelism is War." Robert Scoble, a current Microsoft Evangelist doesn't like the metaphor, but Micah Alpern is concerned Microsoft could use similar strategies against Macromedia Flash."

1 of 419 comments (clear)

  1. Proven protection against evangelism by geoff+lane · · Score: 5, Interesting

    is to open up your client software. That way you get your code ported to more platforms than you can count... for free.

    It's difficult for a company that only really supports one platform to compete against s/w that's in widespread use everywhere.

    Opening up netscape five years earlier would have killed IE before it even got started. Real may understand this now, I wonder if Macromedia does yet.