Battlefield 1942 Franchise Goes To Vietnam

Thanks to several readers for pointing to the Electronic Arts press release announcing Battlefield Vietnam is in development for the PC. This new title in the Battlefield 1942 franchise "..will drop players into some of the Vietnam Warâ(TM)s fiercest battles. Fighting in theatres from jungles surrounding the Ho Chi Minh Trail to the city streets of Hue, players will choose from two well-equipped forces, the United States or the North Vietnamese Army (NVA) and Vietcong." Hmm, seems like Vietnam-based combat games are a rather crowded genre suddenly - why now?