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Hormel Sues Over SpamArrest Name
slammin'j writes "According to this article from the Star Tribune, Hormel has filed a lawsuit against Spam Arrest LLC. for endangering "substantial goodwill and good reputation" of their meat product, Spam. If Hormel wins, it could be bad news for umpteen companies that make use of the word
spam in their name."
IANAL but...
Hasn't the term "spam" been rendered generic by now? I don't think Hormel has done anything in the past to protect the trademark against this use. Besides, the last time I read their website it indicated that only the form "SPAM" was trademarked and copyrighted by them.
Hmmm....
They have traditionally been pretty good about letting people use the term Spam.
I have to agree with them on this. Anything like a company named "Spam Arrest" or "Fuck Spam, Inc." or something like that could be considered slander. I mean, if you ignore the e-mail side of things, it sounds like a company set up to make money by telling people how bad Spam ham is.
The ratio of people to cake is too big
>On its Web site, Hormel states that it does not object to use of
>the word spam as a "slang term," as long as pictures of the product
>are not used with such references.
This is true. There used to be an entry in the FAQ on Hormel's website saying that they were cool with people using the term "spam" to refer to Unsolicted Commercial E-mail (UCE). They only asked that folks did not use "SPAM" in all uppercase.
From reading the article, I gather that Hormel is concerned that another commercial entity with the word "spam" in its trademark could cause confusion with the luncheon meat. (at least among computer-illiterate people)
Whether those concerns are enough to stop Spam Arrest from using the word 'spam' is something that will probably be determined after a legal battle.
The Hormel group has really been good natured about the whole thing going back to the Monty Python skit and going forward from there. They provide the following page explaining their position:
:-D )
http://www.spam.com/ci/ci_in.htm
I think they might be objecting to combining Spam and Arrest. (Considering what their (Hormel's) product does to the cholestorally challenged they may have cause for complaint.
Trademark protection and dilution are certainly a strange area of the law to deal in.
--- I wish I could hear the soundtrack to my life. That way I'd know when to duck.
Hormel has been sending out Cease and Desist letters pretaining to Spam at least as far back as 1997, and probably earlier. While Spam has long had negative connotations for some, it is also quite popular with others. Spam is very popular in Hawaii. The term has been appropriated by the public for use in an entierly different context, making this much different from trademark fights by Xerox, Kleenex, and Rollerblades to name a few. And, as the article states, "trademark lawyers were skeptical that Hormel could prevail."
bance.net
I hear it's treated with reverence in Hawaii for some reason...
That's because for a while it was about the only meat you could get imported into hawaii. Or something like that. My parents lead a field trip there this past spring and when they got back they explained the hawaii spam connection. Anybody want to expand on my half-remembered explanation?
-sam
I was just here, where did I go?
The film Muppet Treasure Island includes a character named "spaam" the leader of the Pig Pirates. Hormel got an injusnction against the use of their name but then lost it Ultimately the Second Circuit Court of Appeals in the U.S. concluded:
See here here and good o'l google for more info.
Lest we forget Hormel does sell Spam brand Boxer Shorts in the Adult Apparel section of their spamgifts catologue.
Spam is indeed quite popular not only in Hawaii, but throughout the Pacific islands.
Importing food to Hawaii, Micronesia, etc. is expensive and difficult. Fresh foods, like dairy products and breads, come by boat (too bulky to ship by air, for the most part), but that means a delay of several days to several weeks before they wind up on store shelves. Lots of things go bad in that amount of time, even on refrigerated ships.
Spam, and to a lesser extent, canned meats like corned beef from Australia, fill the need for meat nicely. They stay fresh indefinitely and travel easily without the need for refrigeration. As a result, they're much cheaper than "fresh" meat and much more popular.
(Travel writer Paul Theroux joked in "The Happy Isles of Oceania" that islanders liked Spam because it reminded them of their history of cannibalism. Of course, very few islands ever had a history of cannibalism in the first place, and Theroux admits that he threw the idea out there as a cheap joke, not an anthropological theory.)
Had to do with rationing during WW2:
http://www.modernsurf.com/spam/
In the beginning Hormel had sold only twenty thousand tons of Spam when World War 2 started; it was during the war that SPAM, like S.O.S. (dried chipped beef on toast, known to soldiers as ?Shit on a Shingle?), became notorious. SPAM was a lendlease staple, sent in such abundance to Allied troops that Nikita Khrushchev later credited it with the survival of the otherwise starving Russian army, a can of SPAM is like heaven after eating a shoe sole. In England, where beef was severely rationed, SPAM was the only meat like matter many families ate for weeks on end.
Hawaii, staging ground for the war in the Pacific, fell so in love with SPAM that to this day, Hawaiians eat an average of six cans per person per year, far more than in any other place on earth. I know a few Hawaiians who eat two cans a week. Because it was unaffected by meat rationing, SPAM was eaten on the American home front in record quantity, too.
There is much cruelty in the universe, John.
Yeah, we seem to have the tour map.
And there is no way Spam Arrest are the good guys here.
SpamArrest are spammers