Nintendo, Square - Embarrassing?

Thanks to EvilAvatar for pointing to a recent update at the sadly semi-retired ToastyFrog site, in which Nintendo and Square are added to the list of The 20 Most Embarrassing Game Companies. A gentle roasting is applied to Nintendo for being "..called the gaming equivalent of Walt Disney. Partly because their work is innovative, polished and marketable, but also because a pervasive stench of evil hovers over the company", and a similar treatment is applied to Square, of which ToastyFrog posits: "Which is worse, the company, its fanboys or its ex-fanboys? The world may never know." However, this tongue-in-cheek cynicism produces plenty of good points, most notably Square's Tom Sawyer RPG as a "terrible cultural hiccup."