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RFID Tags on Mach3 Razorblades Snap Your Photo
peteo writes "Think RFID tags are harmless? Look at how they are being used in the UK: "At the Tesco Cambridge store, a camera trained on the Gillette blade shelf, and triggered by RFID tags, captures a photo of each customer who removes a Mach3 pack. Another photo is taken at the checkout and security staff compare the two images to ensure they always have a pair"
According to the spokesman,"there are certainly not any privacy concerns" in relation to these tags. He adds that there is plenty of in-store signage indicating the supermarket's use of CCTV cameras. ""
Tin foil hat privacy issues aside, the reason for this is because Gilette Mach 3 Razor Blades are the most shoplifted item in Britain. This is due to Gilette's "strategy" of giving away the razors and charging through the nose for the blades.
Is everyone who picks something up, decides they prefer to get a 12 pack, or the cheap disposable, or whatever, going to get investigated by the police?
You are not alone. This is not normal. None of this is normal.
Suddently splitting up and asking your significant other to pick something up for you in a different part of a store warrants a crime.
- Serge Wroclawski
When you go shopping, always have an accomplice - (s)he picks up the blades, hands them to you somewhere else in the store, and you take them to the checkout.
Of course, this would happen 'accidentally' quite often anyway, but it's always good to make more trouble for stupid schemes like this.
[This trial] is not to do with security or theft, it is a supply chain trial."
But they then say security staff use it. So what is it for? What supply chain information does it give them that they can't get from the till receipts?
My local supermarket (Safeways, Shepherds Bush) had huge shoplifting problems with razor blades. Rather than implementing this (presumably expensive) scheme, they took the simple step of moving the blades behind the counter at the store pharmacy. Shoplifting drops overnight, no added cost and no privacy concerns.
For preventing theft, the RFID tag would be enough alone.
So why do they need the photos for ?
Marketing ? But for customer group identification one photo would be sufficient.
Owner of a Mensa membership card.
I don't know how it is set up, but does it also take your picture if you put it back later? Otherwise the picture on the checkout will register you as a thief..
God , i would love to be able to make trouble about that. If you live in England , try it and if they mark you as a thief then unleash all your fury. (and i don't mean "Slashdot reader mode" fury. i mean "Quake 3 mayhem mode" fury).
Slashdot Sig. version 0.1alpha. Use at your own risk.
The funny thing is, this is preceded by
Of course, these statements are essentially contradictory. Obviously Gillette does not have a monopoly, because there exist alternatives. They apparently offer a superior product, but at a higher cost. The whole point of the free market is, you get to choose what you pay for. If the cheaper blades were as good, people would move to that system and Gillette's price would come down.
Are you alleging that Gillette somehow uses its market presence to squeeze out the other players?
Not every high price indicates the boogey-man of "monopoly". Higher quality sometimes demands higher price.
The Mongrel Dogs Who Teach
I am tempted, should this arrive at my local Tesco, to carefully put the damn things in my basket, smiling for the camera, walk to another aisle, and put them on another shelf. Just out of interest, am I deemed to have bought them when I pick them up, or when I go through the checkout?
Um... Most of the major supermarket chains in the UK, including Tesco and Sainsburys, have a "loyalty card" scheme that allows them to do just that, in exchange for a small discount on your shopping. These are used to target advertising, adjust product lines according to customer demand, etc. They don't tell you in as many words that this is what the cards are for, but everyone with an ounce of brain matter knows it, no-one really makes a secret of it at the stores, and it seems the vast majority of their customers voluntarily get such a card, supplying the required information in exchange for a discount.
So yes, they can theoretically track every new purchase you make, as long as you use the card with it. That's the whole point. If you don't like that, don't get the card, but the vast majority of people don't seem to care.
I'm curious to know what they gain by this arrangement, though. There are already scanners on the door at that Tesco (my local branch, half a mile from my home) that are supposed to detect anyone walking out with security tagged goods that haven't been paid for, and a security guard by the door. (The same is true of pretty much every major supermarket over here, and most high street clothing stores etc. where there's a big risk of theft.) What does this gain them, a picture if someone manages to get through the alarmed section and past the guard without setting them off? In that case, what if someone else picked up the tagged item, got photographed, and then replaced it on the shelf, prior to a second person stealing them? Oo-er, doesn't sound promising. Maybe I'll just buy my razors from Sainsburys (the other big supermarket, half a mile in the other direction) instead...
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