Ring a Bell And I'll Salivate
mosch writes "Humans have been trained to yearn for ice cream in the same way as Pavlov's fabled bell. I won't be impressed until they can make a healthy human male yearn for a nice healthy vegan dinner."
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Maybe I'm out of touch - but at what point was it even questioned whether or not conditioned response worked on humans? Sure we've got a lot more going on that might "override" the stimulus, but conditioned response just seems to be one of those very primitive reactions that would still be with us.
Of course, there are other factors as well. In American society, men tend to eat a lot of red meat, whereas salads and vegetables, being more popular among female diets, are sometimes viewed as "chick food". While these are not a universal correlation (men eat some salads, women do eat hamburgers), the topic post's reference to males' dislike for vegan foods clearly plays to this tendency. Deviation from societal norms leads to occasional abrasiveness and ridicule, particularly when it comes to behavior that is deemed unmanly. If I showed up for work on Monday with a pink Hello Kitty t-shirt, the other guys at work would probably tease me.