Amazon to Take on Google?
KRck writes "Looks like Amazon is going to jump into the search engine business and try and compete directly with Google, by building a new company A9 which they hope to launch in October."
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No, they didn't do that, they randomly chose prices for some items a while ago.(it was like a multiple choice, you could get price A, B, or C) the cookies, just made sure that once you got A, you still got A, they were testing the market. After it all blew through they charged everyone the lowest price for the item.
...it can be useful, once in a while.
Unlike Google, A9 isn't trying to develop an all-purpose search engine that indexes billions of Web pages. The startup instead is zeroing on a one of search engines' sweet spots -- e-commerce.
Treehugger? Treehugger... Treehugger!
One thing you might not realize... if you enter a query into Amazon and either drill through the results or get no results, you eventually wind up with a powered-by-Google web results set.