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China to Promote Own Alternative to DVDs, EVD
supermanksu writes "Seeking to compete on its own terms in the lucrative entertainment industry, China announced a government-funded project Tuesday to promote an alternative to DVDs and 'attack the market share' of the global video format." This has been an ongoing project.
My first thought was "I hope they are going to use Ogg Theora for this." Then in the article text it said that they have been "developed... using video-compression technologies licensed by On2 Technologies". Folks, Ogg Theora is based on the On2 compression technologies!
The Chinese market is huge. Many DVD players are made in China. It seems very likely to me that the EVD standard will at least carve out a niche for itself. Potentially, it will have sufficient impact that all future DVD players will be made EVD-compatible. It ought to just be a matter of putting some more stuff in the ROM of the DVD player. It this really is based on Ogg Theora, there will be no fees or royalties to pay.
Of course, the MPAA will probably drag their heels about releasing Hollywood movies in EVD format. But I would love it if there was a widespread standard based on Ogg Theora, so I could burn my own discs using nothing but free software and know that my friends have players that can watch the discs.
steveha
lf(1): it's like ls(1) but sorts filenames by extension, tersely