Acclaim Tries Bloodvertising To Promote New Game
Thanks to Ananova for reporting that Acclaim UK are trying what they call 'bloodvertising' to promote Gladiator: Sword of Vengeance, their PlayStation 2 and Xbox title billed as "the bloodiest ever [videogame]." The UK promotion will include: "Advertisements in bus shelters.. [where] cartridges of red dye will be placed behind clear sheets of film and released over a six-day period. The 'blood' will slowly appear to spill out on the streets and drip onto the pavements." This continues Acclaim's increasingly desperate series of publicity stunts, including using "spray-painted homing pigeons" at the Wimbledon tennis tournament and trying to place game adverts on gravestones.
The Acclaim marketing department has more creativity than the actual project developers.
"I am not a Final Fantasy Fanboi" bro, your username is 'Cecil' and you have a link to Final Fantasy music videos in your sig.
zoocube ads will excrete poo?
ducatti world leaks oil?
I don't even want to know what liquid they'll use to promote Iggy's Reckin Balls!
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"I'll make a program where every time you click a huge pool of blood explodes and spills everywhere. Is it a fun game? no."
I'd play it. I mean, I wouldn't pay for it, but I'd play it. Shoving a guy down the stairs or running a guy into a wall with a truck is fun, so why wouldn't exploding blood pools be fun?