CRF Reveals Draft of New DRM Technology
scubacuda writes "PC Advisor and others report that the CRF (Content Reference Forum), a new, cross-industry standards organisation that boasts Universal Music Group, Microsoft, Nippon Telegraph and Telephone (NTT) and VeriSign among its members, has unveiled a new specification for a DRM technology.
A draft of CRF Baseline Profile 1.0 is available for public review and comment." According to a report on CNET News, the "the [CRF-created] file would set up a process that automatically delivers files in the right format and potentially triggers an automatic payment system that could be changed moment to moment by the content distributor."
Really make one of the meanings of "member" appropriate.
I wonder what key we'll have to hold down to disable this new brainstorm.
Xenon, where's my money? -Borno
why do people keep reinventing the wheel and then say they're not trying to reinvent the wheel?
:-)
So they can patent it under different discriptions
Don't waste your vote! Vote for whoever you want, unless you live in a swing state it won't matter anyways
3 names that evoke freedom, innovation and the interest of the consummer. ah, we feel so much better now.
there's no place like ~
Oh gee I can't wait to see what kind of quality products these great protectors of individual rights come out with next. It sure is great to see such companies as Microsoft & Macrovision working together, but it sure does make you wonder where the RIAA and the Taliban were during these meetings? Their invitations must have gotten lost in the mail.
I, for one, welcome our unbelievably large Internet worm overlords.
There is currently a lack of interoperability between digital content technologies that makes it challenging for consumers to easily get the content they want, in the format, platform and other preferences they choose.
"While the internet and its protcols e.g www/http, filesharing etc are well suited to almost eveyrone in the world, we the suits find it challenging to make more money from less work."
Additionally, there is currently no technology framework in place that allows all market participants to ensure that the business agreements they make are respected.
"We have come to the conclusion that the business model that has been in use since the dawn of mankind (you give me this i give you that) does not work. We want to sell you a book, but we dont trust you to burn it after 24 hours so you can return and buy another one."
Today, there does not exist a technical and business framework to achieve interoperability across multiple technology platforms and enable new business models. The Content Reference Forum plans to change that.
"We had an old business model working before, but unfortunately there has been a change in technology and instead of moving on we want it our way."
The Content Reference Forum (CRF) is a recently formed standards group of leading technology and content-related companies established to develop a universal way to distribute digital content across various media and geographies.
"We have decided to join forces with our other corporate friends and make what is known in the business world as 'A big fucking unstoppable snow-ball monopoly bull-doser'"
The organization's goal is to create a dynamic marketplace where participants can promote, sell and legitimately share content; consumers can get the right content for their location, platform and preferences; and the underlying commercial agreements and rights surrounding the content are respected.
"We realised that eventualy everyone would figure out our plans so we sugar coated a potentially useless idea with the solution to a totally random problem: people get pissed off when they have to select their country and media format from a drop-down list."
CRF's work will benefit many different audiences including content and technology companies as well as services companies (e.g. cable, telecommunications, cellular) and related businesses (e.g. Internet portals/media companies, wireless companies, computer manufacturers, consumer electronics makers, entertainment companies).
"This will benefit us... and a few choice friends"
Consumers will also eventually benefit as it becomes easier for them to find and share the content they want in the way they want it.
"Consumers will eventually realise that if they do what we say we wont sue them. They will also be able to use our complicated, badly designed content search system and have the ability to select their country and media format from a drop-down list."
The technology is context sensitive. It's the antithesis to one-size-fits-all mass market distribution models. This makes it quite powerful and consumer friendly. The user's situation is relevant and respected including the rendering environment, location, existing relationship with content provider(s), and language preferences.
"We're going to write this little java app that lets you set the background colour of your online shop, and you can select your country from a drop-down list!"
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TH15 5UX0RZ?
Come on, you were all thinking it...
You can't take the sky from me...
Or better still, pipe it through a nearly transparent proxy that changes the amount to $100 and changes the destination bank account to your own.
And put that on Kazaa.
I love XML.
-Peter