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EA Uses ASCII Billboard To Woo Rivals

Lard writes "According to Canada.com, videogame maker Electronic Arts has posted a billboard using ASCII character codes in order to poach programmers away from rival Radical Entertainment's Vancouver offices - 'the billboard is only about 100 metres from [Radical's] head office' and reads 'now hiring' using ASCII, alongside an EA Canada logo. You can check out a better image of the billboard here ."

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