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Social Side-Effects Of Internet Use
venicebeach writes "The World Internet Project has released its third annual report on internet usage. It contains few surprises, but lots of interesing stats - for example the most experienced internet users spend an average of 15.8 hours online per week. CNN is running a story on the social findings - "New study shatters Internet 'geek' image." Apparently they are suprised to hear that internet users are more social than non-users: internet users watch less television, read more books and engage in more social activities."
It's worse than you think. A typical 30 minute TV show is actually 21 minutes of program and 9 minutes of commercials. That's 18 minutes per hour, or 72 minutes over 4 hours (in 1 week, that's 504 minutes = 8h24m of ads).
Remember the days when Republicans were the party of fiscal responsibility?
De novo, given the penetration of the Net into most of the countries surveyed, I'd say the results as presented would mean nothing.
... will transform our social, political and economic lives"), I'd say the results mean even LESS than nothing. I doubt such a group would put out a study saying "heavy net users are social outcasts".
But given that the survey comes from an Internet advocacy group (from their site : "the originators of this project believe that the Internet
- it's nearly obvious that a person who spends 15 hours on the Net a week would spend less time watching TV - if only because that person has less hours in his day to do so. Let me see TV-watching statistics as a proportion of free time NOT spent on the Net.
- it's also obvious that Net users are more affluent, which correlates strongly with having better paying jobs and with having higher education levels, just like say, owning a BMW. So it's more likely they're going to spend more time reading, because i) they're more likely to be literate, ii) they're more likely to need to read as a function of their work. Let me see what Net usage looks like for owners of different cars, and then let's argue about what these statistics mean.
- because of an nearly implied level of affluence, people who can afford a Net connection are also likely to have more leisure time in general than non-Net users. It's hard to be out there socializing when you're a blue-collar joe working two jobs to make ends meet for your family of six. Do you think such a person spends much time on the Net ?
This study is useless as presented, and I frankly don't believe it. Just look at all the TV-related love-ins (Farscape/Tivo/STTNG/Futurama/etc.) here and ask whether you really believe Net users watch more TV ON AN ADJUSTED BASIS than non-Net users. The problem is that specification of a Net user is confounded with all sorts of variables.
What I want to see are numbers that show hours of "social" activity related to leisure hours NOT SPENT ON THE INTERNET. I bet they'd tell a different story. I'd bet that heavy Net users spend FAR less time doing socializing/exercising/being outside than people who use the Net moderately or less.