When Is A MMORPG Beta Not A Beta?

Thanks to Skotos for its editorial discussing the definition and previous use of the 'Beta phase' in relation to MMO titles. The writer argues, overall, that "The problems [in Beta] arise because of the differing agendas of the parties involved in bringing the games to and through the Beta process." He then posits that, "well before the full featureset is in place, the complexity surpasses the point where internal QA processes are adequate to cope", but "on the other hand, for the purposes of getting high-quality feedback that tells you what is wrong and where to look in order to fix it, Beta sucks." So, it's suggested, the end result is that "[massively multiplayer] Betas become exercises in community management, usually long before the team is ready to make the transition from developing a game to operating one. Meanwhile, an increasingly jaded marketplace is judging the Beta against the same standards they judge games at launch, or even years past their launch." What, if anything, can be done to ameliorate or fix these problems?

Comments

How to solve it?

[Edgewize]

It will be solved when you get publishers to stop making milestone dates based on fiscal reports and start paying attention to the development process.

Rushing to beta is just as bad as rushing to release, but many developers are forced to do it because they are working on a timeline that has little room for internal review and repeated small-scale testing.

Counter-example, Blizzard Entertainment and World of Warcraft: they have been testing internally for months, and the game is already stable and polished. When it hits beta, they will be able to manage it, because their "beta" will be more stable than some games that are on store shelves right now. That kind of development process is hard to come, and only a very few large developers have the clout to tell the distributor to STFU until the product is done.