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Exchange Rates Play With Online Music Prices

EconolineCrush writes "Those looking to purchase songs online may find that the price of music downloads varies quite a bit from country to country. Most vendors seem to be favoring 0.99/track pricing schemes, but $0.99CDN is worth quite a bit less than 0.99 British Pounds. When indexed to the US dollar, Canadians using Puretracks are getting a bargain with tracks costing only $0.76US, while UK residents using Coke's new music store are getting ripped off at nearly $1.80US per song. iTunes and Wal Mart sit between the two, with tracks selling for $0.99 and $0.88, respectively."

18 of 343 comments (clear)

  1. How funny by ObviousGuy · · Score: 5, Funny

    Why pay at all?

    --
    I have been pwned because my /. password was too easy to guess.
  2. Seems to reflect CD pricing bias by Humba · · Score: 5, Informative
    A quick check shows this may not be out-of-line with current CD pricing around the world.

    While CD-prices differ widely in comparison - at 1996 exchange rates, a normal CD cost

    below US-$ 16.00 in the USA

    US-$ 14.00 in Canada

    US-$ 25.00 in Japan

    US-$ 23.00 in Germany

    US-$ 24.00 in the UK

    Source

    Note, the data is indeed eight years old. (jeeze, was 1996 that long ago?) Pardon the US bias, but this still seems to reflect what I understand are current retail prices.

    --H

    1. Re:Seems to reflect CD pricing bias by grqb · · Score: 5, Interesting

      The economist just added a Starbuck's tall latte index (a purchasing-power parity test) similar to their Big Mac Index. How long will it be until they add an "mp3 index"?

      Both the tall latte index and the Big Mac index show that the Canadian dollar is undervalued compared to the US dollar (which means that we get things cheaper here!). Sweet.

    2. Re:Seems to reflect CD pricing bias by Panties+McPants · · Score: 5, Insightful

      Add to that US-$ 22.50 here in Australia.

      While it may seem to someone in America that the UK may be overpaying for their online music, it probably doesn't seem that way to someone actually in the UK.

      Take games for example. Here in Aus, an average new-release game sells for ~$99, give or take a few dollars due to the store policy or whatnot. Yet there's no outcry "OMG Australians pay $75US per game RIPOFF!!!11!!".
      I think we pay this much as a reflection on the average earnings of an Australian, and by our standards, $100 isn't an exhorbitant amount for a single game.

      I'm sure the 99 pence songs are seen the same way in the UK. Expensive when compared to the American dollar, but reasonably good value to an average Brit.

    3. Re:Seems to reflect CD pricing bias by quantaman · · Score: 4, Informative

      The economist just added a Starbuck's tall latte index (a purchasing-power parity test) similar to their Big Mac Index. How long will it be until they add an "mp3 index"?

      Both the tall latte index and the Big Mac index show that the Canadian dollar is undervalued compared to the US dollar (which means that we get things cheaper here!). Sweet.


      Note that both those products you're paying mostly for service. We earn similar pay as in the US except the dollars we earn are worth less, as a result when we pay for something that can be sold on either side of the border (like a computer) than we pay more of our dollars than americans, if on the other hand we are paying for something that requires local service (like a Big Mac) we pay about the same number of dollars because the workers are being paid in the same CADs that we are paying.

      So we don't really get things cheaper up here, we make less and occasionally pay less.

      --
      I stole this Sig
  3. Hosting charges! by Sanga · · Score: 5, Funny

    Probably the companies spend more/less money in hosting website in those countries ... and are passing on the cost/savings to the customer.

    Oh wait ... we are talking about the music industry

  4. Region coding by iminplaya · · Score: 5, Insightful

    I guess maybe we'll have put region codes on music, so we can maintain price discrimination, like on DVD's.

    --
    What?
  5. so... by pvt_medic · · Score: 5, Funny

    go to canada download the songs on a service that allows you to share the files or burn them to a cd and then head back to the US.

    Custom Officer: and what is the purpose of your visit today sir.
    Me: to download music

    --
    30% Troll, 50% Underrated, 10% Interesting
    Score:5, Troll
  6. Great, thanks, the secret's out now! by bc90021 · · Score: 5, Funny

    Since now the Canadians are going to realise they should charge more, my tactic of shopping at eBay.ca won't work anymore! Gone are the days I could bid 7/8 of what I'd pay in the US and win!

    Thanks a lot Slashdot!! ;)

  7. CD prices are like this too by Que_Ball · · Score: 4, Insightful

    I have never noticed the pricing in CD's to be flexible with the exchange rate either.

    The pricing trends you mention are more proof that pricing levels are primarily set by "psychological" price points.

    I don't know if these price points actually maximize profit or sales but it seems that most retail goods follow this same model. $199 for consumer electronics, the $999 pc, etc.

    The marketing dept sets the prices.

  8. AllofMP3.com by jea6 · · Score: 4, Informative

    Russia's entry into online music: 1000 tracks, $14.95 per month OR a penny per megabit. Feels slimy but generally agreed to be legit.

    --

    sarchasm: The gulf between the author of sarcastic wit and the person who doesn't get it.
  9. allofmp3.com by Mr.+Slippery · · Score: 5, Interesting

    Allofmp3.com, in Russia, at a penny a MB will get you a whole album for under a buck. And it's easier enough than filesharing to make paying worthwhile. (Legal, too, if you're the type to let laws decide your actions.) Why the hell would I pay 99 cents a song?

    --
    Tom Swiss | the infamous tms | my blog
    You cannot wash away blood with blood
  10. Re:How is this news? by sPaKr · · Score: 5, Interesting

    Well you can download a tank of gas? You see all of these other examples work becouse the shipping costs out way any possible advantage of pricing. That is to say even if you save 3dollars a gallon buying in the US, shipping just one tank of gas cost you more then if you just pay the overcharge in europe. Also most of the overcharge is due to taxes, so if you import the customs agent is going to ask for his tax money. Now the net doesnt really have customes agent. So people in .UK could just buy albums in The US site and download the content directly paying the US price. Cost of distribution is nill on the net, while in meat space it keeps you in line. Similarly we in the US should just use the .CA music as its cheaper then ours. I think the true solution is a single global monetary system. All of these exchange rates just play on old world devliery systems, in a information age they are a relic. To combat this system lets just setup a company in what ever country has the cheapest music, use it to proxy all purchases no matter where the end user lives, thus everyone gets the same lowest price. Sooner (rather then later) the content providers and merchants will figure out they need a single price for everyone in this single information system.

  11. Just out of curiosity by jkauzlar · · Score: 4, Interesting

    how do they handle CDs with lots of "filler" (like 30 s) or even short tracks (~2.5 m)? The new Best of Guided By Voices CD is one cd with 33 tracks on it. Does that mean its $33 purchased electronically?

  12. Ask Your Candidates About Copyright Reform by MichaelCrawford · · Score: 4, Interesting
    Is it time to get the DMCA repealed? Do you think the RIAA has gone too far? Do you think it's wrong that Disney can get a law passed to keep Steamboat Willie from passing into the public domain - a law that makes it impossible for anyone to expect a newly copyrighted work pass into the public domain during their lifetime?

    How about making copyright reform a central issue in the upcoming election?

    Very likely most politicians don't know if the DMCA is fit to eat, feel Disney and the RIAA are important campaign contributors whose requests should be given priority, and music downloaders are simple thieves who deserve every bit of punishment they get.

    You can change that. But it's going to take some work. There are enough people sharing music in America - more people than voted for George Bush - that if you get off your collective asses and get politically active, you can get laws passed to get the RIAA off your back.

    In Change the Law, I explain that copyright is not a Constitutional right, like free speech. Instead copyright is allowed (but not required) to serve a useful purpose, a purpose which I feel has long since outlived its usefulness.

    I suggest steps you can take to bring about copyright reform, ranging from speaking out to practicing civil disobedience.

    One thing I'd like you all to do today is to write your elected representatives to ask their opinion of the current state of copyright law given its widespread abuse by organizations like the RIAA and MPAA, and to urge them to work towards copyright reform. Let them know your vote will depend on a positive response.

    When you're done writing that letter, write to the other candidates for each office in the upcoming elections, to ask them the same question.

    Sixty million American peer-to-peer file traders have the potential to raise a lot of Hell with the politicians. I want every candidate to be peppered with questions about copyright reform at every campaign stop and in every press interview. I want the repeal of the DMCA to be discussed in the Presidential debates.

    People marched in protest when Dmitry Sklyarov was arrested. Dmitry is free now - but the law under which he was jailed is still on the books.

    If you agree with me that something needs to be done about copyright, I need your help.

    Thank you for your attention.

    --
    Request your free CD of my piano music.
  13. Two concepts by Knights+who+say+'INT · · Score: 4, Informative

    The _current_ exchange rates and the _theoretical_ exchange rates are quite different. The current exchange rates are either determined in financial markets or by governments, according to the conditions of the international payment balance.

    The theoretical exchange rate is commonly called a PPP (power of purchase parity) exchange rate, and is evaluated by comparing the cost of simmilar baskets of products in different countries.

    This can be tricky, as seldom the very same product exists all over the world - and if it does, the costs involved can be very different because of relative prices. "The Economist" often publishes the Big Mac Index, which attempts to estimate the theoretical (PPP) exchange rate comparing the prices of Big Macs all over the world - since it's a product that's pretty much the same everywhere and involves the same costs.

    When current exchange rates are unbalanced, there's a strong effect over the importation/exportation ratio. In Brazil, during the mid-90's, US$ 1 was approximately R$ 1, which was totally insane in PPP terms. It was a time during which everyone bought imported goods insanely, and travelled a lot abroad - while people coming to Brazil, specially from other latin american countries, could barely afford a can of coke. That happened because the government wanted to control inflation - and it pretty much worked. But after a while, it lead to a major financial crisis, because there weren't any dollars to pay the importation - exportation balance, and they had to let the dollar rate fluctuate in the financial markets.

    If one was to do a very extensive PPP research that took into comparison prices like this, perhaps some of these distortions will be elliminated. But then again, there's the "just under 1 buck" factor. In any case, this should serve as a big caveat when comparing cost of living in different countries.

  14. URL of store in Japan, Mexico, or Italy please? by jayveekay · · Score: 4, Funny

    I'd love to pay 0.99 yen, pesos, or lira per song!

  15. For those sites that even sell internationally... by image · · Score: 4, Insightful

    I've been doing an ongoing series of reviews of online music services (iTunes, Napster 2.0, Wal-Mart, Bleep, EMusic, and Audio Lunchbox so far), and one thing I've noticed is that a fair number of these sites are entirely unavailable to international customers. Either for DRM reasons or for simple payment processing issues.

    It seems to me that there is a huge untapped market overseas. The traditional distribution mechanisms are even more disadvantaged when compared to online stores, as the cost of transporting physical goods is significantly greater than moving a digital copy. This is just one more area in which the companies that can move the fastest toward the new media stand the most to gain.