Disney's Disposable DVDs Deemed Duds
An anonymous reader writes "It looks like disposable DVD's are headed the way of the dodo bird. Consumers (ahem, customers) in several markets are rejecting the $7 self destructing flexplay discs. Some stores have decided to stop selling. According to the stores, 'Customers aren't interested in paying more than $6 for a limited-play DVD when they can pay $2 at the video store. Even with a $2 late fee, it's cheaper than buying a disposable DVD.' and 'he hasn't seen one customer purchase an EZ-D, though some of them have been shoplifted out of the store.'"
For those who missed the DivX fiasco the first time.
First off, what video store costs only $2?! Its more like $4-5 here in Boston.
And second, I don't see how any of these models (rental, disposable for $6, etc) can compete with Netflix, other than if you happen to need the movie right away (and how often is that the case?) Right now I average about 12 movies per month on Netflix, all for $20! And the foreign and independent selections is *far* better than at local video stores.
Ok, I'm a fanboy...
my religion lies somewhere between buddhism and super monkey ball - pamphlet?
From the website: How Does it work?
Party?!? What kind of party is this? Where's the damn keg?
Virtus Junxit Mors Non Separabit
I love it when stupid crap like this fails in such a humiliatingly fatalistic fashion. It makes me think maybe we aren't turning into a nation of sissies after all. Since when did renting a movie and returning it to the video store become such a traumatic experience?
They'd probably do well if they were 99 cents instead of $7.
"Lawyers are for sucks."
- Doug McKenzie
actually that's not true. The degradation is caused by a chamical reactuion with oxygen in the air, not by the read laser, so they can be watched as much as you want, for about 2 days.
Well not exactly true. You do get to watch it as many times as you want, during the "good disk" period. But after that, you just throw it away.
Now that all being said, I think that the EZ-D format had it's place. It allowed places like the gas station to sell disks. HOWEVER, they were on the pricy side. Make them $5, and then you might have something. I think it was not a horrible idea, just one that was not quite done right.
It is human nature to take shortcuts in thinking.