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WiFi Free-For-All
my_LART writes "Information Week reports that WiFi access is becoming a free commodity. Pittsburgh International Airport (PIT) has recently dropped its pay-per-use model and has installed free access to the WLAN in the food court and will be expanding access to the gates. On a similar note, Choice Hotels International is planning a WLAN rollout at its 370 Comfort Suites and 140 Clarion properties by the end of May. Choice Hotels International plans on expanding the rollout to two more of the company's brands by the end of the year. While this is great for us Road Warriors, how can this make financial sense? Choice Hotels can certainly markup the cost of the rooms by a few dollars per night, but how is PIT planning on reclaiming the costs? Regardless, lets hope other airports and hotel chains follow suit."
I grew up in Pittsburgh and the airport was designed as an "Airmall" where people waiting for flights or waiting to pick people up would shop and eat. Unlike many airports, the prices are no more than they would be on Main Street. However, all of the shops are on the secure side of the security controls, and so when after 9/11 they changed the rules so that only ticketed passengers could go through security, the shops and restaurants lost half of their customers. Part of the motivation must be, I guess, to help out the restaurants by hoping that passengers will linger for a coffee or a Big Mac while they check their mail before they go to their gates.