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Apple Plans to Grow to $10 Billion

Posted by pudge on from the i-plan-that-for-myself-too dept.

mattmcal writes "Fred Anderson, CFO of Apple, this week outlined Apple's strategy for returning to its former self as a $10 billion company. He cited portability, digital lifestyle, and music as the three pimary drivers of this new strategy. Anderson announced last month that he plans to retire June 1 of this year."

1 of 244 comments (clear)

  1. A note from the IT trenches by daviddennis · · Score: 5, Interesting

    It's been a very interesting turnaround in the geek/nerd market, to the extent that even CmdrTaco has a MacOS X system. It's too bad this market doesn't seem to be a significant percentage of the whole.

    However, I was just managing a virus outbreak, and finally getting the Symantec Centralized Anti-Virus solution to more or less work in my company, and I can say the value of the time it took to do this would have easily paid the price difference between the PCs we have and the eMacs we could have bought instead. Add outside consultant time and Windows TCO compared to the Mac gets even more absurd.

    Most of our employees use a web-based CRM system I developed for the company that's completely platform-independent, so theoretically there should be no problem at all switching.

    Unfortunately, we have a phone system that forces a Windows lock-in for a variety of reasons, but if it didn't, I would think a switch to Mac for most people wouldn't be that difficult a sell. "Look, you can still get Office, and you'll have 1% of the trouble with viruses and worms. It's a no-brainer!"

    If mid-sized companies like ours could be a bit more open-minded, and if they could avoid buying a phone system like we did (it was a mistake, for a lot of other good reasons), I think more companies would find major advantages in switching.

    D