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Real's Reality
"There's also an interesting conversation going on at Jogin.com, which started with this post from the author, basically a rant, describing how inconvenient and even hostile Real Player is. It would be like any other rant, except an employee of Real Networks replied with some insights into the company's wrongdoings and somewhat explained Real's undeterred hostility towards those who downloaded the free version of its player. Furthermore, a consultant, who used to work at Real Networks, replied, sharing some questionable practices Real engaged in, such as hiding a variety of "add-ons" at the bottom of the page, hoping that the user would not scroll down to un-check the selections, and then charging his credit card for add-ons when he signed up for paid version on Real One."
this is unrelated to the hidden paid add-ons, but when using the free player, you get a list of add-ons you want (add to favourites, desktop shortcut, etc etc), the first 4 are unchecked by default, but if you scroll down there are more, which ARE checked. very sneaky if you ask me. they could have easily increased the size of the viewable list from 4 items
Marge, get me your address book, 4 beers, and my conversation hat.
Perhaps these practices are why REAL has reportedly lost the single biggest contract they ever had which was broadcasting Major League Baseball play by play for $10 per season per listener/viewer.
i nv estor/hellweg/
While no huge amount of money for REAL, it was one of the single largest revenue sources, much of the rest of the revenue stream was from individual purchases of the player.
Supposedly this year its gone to someone else.
http://money.cnn.com/2004/02/10/technology/tech
Sig Battery depleted. Reverting to safe mode.
I'm sure many readers will find this gem interesting:
About 3 years ago I made mention in a closed streaming media group discussion of Real's flaws in their DRM 'solution'. This was widely published, and I was not the starter of the thread. However, I did drop the line (or something like it) of the solution being 'amateur hour'. Real's at-that-time marketing manager was on the list, and proceeded to track down my particulars and call up management at my company accusing me of 'hacking' their DRM product. I understand he was quite miffed. Ofcourse I posted this back to the list and didn't hear a peep.
The long and short of this story - not only does Real make a shitty spamware/adware/annoyanceware product and try to get developers for free with their 'community source' claptrap, but they also go to interesting lengths to stir up bullshit to protect their interests.
These days I am still at the same company, and architect my own product line. Whenever a customer asks about support for RealMedia, I laugh. Then I tell them this story. And thats the last we hear of the request. Oddly enough, I have never had anyone doubt me - gee I wonder why!
A tip for Real - listen to your customers. And if you have bugs and/or shitty software, fix them.
RealOne Player for Mac OS X is a sweet app. No prefs hijacking, looks good, works even better. I like it more than Apple's Quicktime Player. Perhaps there is just something about Mac OS X that commands respect from developers - Windows version of this same app sounds like a real POS.
The reason they are in trouble is because of their poor vision of the future.
We (company of 40,000) looked at their multicasting technology and news delivery in 1997. We liked what we saw and wanted to license or buy it for the entire company. They said "NO" - Real still wanted access to our desktops in the form of ads. I guess they thought there was a lot of money in that.
Think logically, why would any CIO sign off on a product to keep his employees busy watching ads instead of doing real work?
They did crawl back (at least a year later) and try to sell just the engine piece but no one was interested. There was better stuff available out there and cheaper by the time they realized their mistake.