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Doc Searls On Fixing Tradeshows

zachlipton writes "Almost everyone seems to have a love/hate relationship with tradeshows, the giant geek, suit, and vendor gatherings put on by a handfull of corperations. Doc Searls writes in this month's LinuxJournal on his suggestions for fixing tradeshows. The problem, as he puts it, is that traditional shows make two assumptions: 'what matters most is helping vendors sell stuff to customers' and 'knowledge flows top-down, from speakers to audiences.'"

3 of 76 comments (clear)

  1. free alcohol by Jotaigna · · Score: 4, Funny

    would improve things for everyone. And some cute promotters too. It'll be fun, everyone purchasing like the world ends tomorrow, and a speaker with hicups! and half of the audience snoring.

    Bill, you have to go to the RFID conference,...boss i still have a headache for the IT conference last week. Oh, ok ill go, party on!.

    --
    "The quality of life is inversely proportional to the number of keys on your keyring."
  2. Re:Top down is the way things work by Jackdaw+Rookery · · Score: 4, Funny

    Oh hell, does this mean I have to tell the elephants to turn back? They are going to be some pissed off pachyderms.

    You are of course right, Top-Down is what most people rely on.

    The best and most valuable information is that which you have worked for and sought personally. This is the information that will stick with you the longest.

    But, and this is a J-Lo sized but, there are not enough hours in the day to do that on every nugget of information or news you receive. Selectively DYOR, after that use others who *seem* more informed than you as a guide, the Top-Down education. If later you get time to see if they were right, all the better.

  3. Successful Tradeshow in 46 Easy Steps by Anonymous Coward · · Score: 4, Funny

    1. 'nother trade show boooooring, sore feet, idiots at the booth *grumble* *grumble*
    2. nice. lucked out and got a cute girly girl in the booth next to me.. shes smart, too!
    3. common ground: mutual boredom! start making fun of passersby
    4. slight flirting, sweeping glances at each other
    5. show's not that bad with good company, eh?
    6. k, see you tommorrow for day 2, baby! ("baby" not said aloud)
    7. back to hotel room, change out of zoot suit
    8. room service food sucks, hit the hotel bar
    9. look up from chicken tenders: whoa, hottie adjacent booth girl!
    10. me: "come here often?" her: "tee hee hee!" yes! kitch rules!
    11. beer me, slim, and one for the lady!
    12. goto 11 while 1 == 1, break if currenttime > closingtime
    13. stumble back to room with boothette
    14. fall on bed
    15. roll over close
    16. tickle
    17. peck
    18. --silence--
    19. hmmm.
    20. slobber, clawing, heavy petting...
    21. her: "wait. i don't know...", voice trails off
    22. --silence--
    23. "ah, fuck it"
    24. cue porno music
    25. GOD I LOVE BEING ON THE ROAD!!!!!
    26. fade to black
    27. time passes...
    28. daylight through the blinds, clothes strewn about, girl not there
    29. dammit gotta be on the floor in 10 minutes
    30. blurry hygenic routine, head hurts
    31. get to booth
    32. booth girl not there, hope she's ok
    33. idiots, all of them! yes, i've been drinking gasoline, *mother*
    34. booth girl shows up, looks like how my head feels
    35. both look towards floor
    36. avoidance... hello idiot, i mean sir, can i show you what we have to offer?
    37. crowd thins, running out of options!
    38. initiate post-coital awkward conversation routine... engage!
    39. time slows
    40. please be 5 o'clock, please be 5 o'clock
    41. ding ding!
    42. run
    43. while running, notice message board above enterence "see you tomorrow!"
    44. GODDAMMIT ITS A 3 DAY SHOW
    45. figure out if i can afford rent if i quit RIGHT NOW

    the end.

    oh...

    46. Profit!!