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Brad Templeton On New Mobile Domains

nfocus writes "CircleID has an opinion piece by Brad Templeton, Chairman of the Electronic Frontier Foundation, offering an interesting follow up to the previous discussions here on Slashdot: New Net Battle Over ".mobile" Looming. Brad suggests that 'the only way to get a competitive innovative space is to slowly get rid of the generics and allow a competitive space of branded TLDs for resale. .yahoo, .dunn, .yellowpages, .google, .wipo, and a hundred other branded resellers competing on even footing to create value in their brand and win customers with innovative designs, better service, lower prices and all the usual things. I presume .wipo would offer trademark holders powerful protections within their domain. Let them. ...Let them all innovate, let them all compete.' Also in the article 'The domain will not actually be named .mobile, rumours are they are hoping for a coveted one-letter TLD like .m to make it easier to type on a mobile phone.'"

27 of 199 comments (clear)

  1. Will it allow wildcards? by SMOC · · Score: 3, Funny

    As long as any typos i happen to make on my mobile get redirected to the correct domain, I'm happy.

    --
    All errors in this comment are mine. Corrections are considered a derivative work, and punishable under copyright law.
  2. How About... by robbyjo · · Score: 3, Interesting

    Not having TLD at all... Like http://slashdot

    That would be cooler because most modern browser may omit the http:// part. Lots of business would covet those!

    --

    --
    Error 500: Internal sig error
    1. Re:How About... by kieran · · Score: 4, Insightful

      That is a TLD, and I don't think the current root name servers would cope well with handling hundreds of thousands of them; nor would the current system for managing TLDs and root servers.

    2. Re:How About... by dsanfte · · Score: 3, Interesting

      Um, it's a database query, how hard can it be? How about we bring BIND out of the dark ages and give it a relational database with (semi-) fast searching?

      --
      occultae nullus est respectus musicae - originally a Greek proverb
  3. Good idea! by raistlinjones · · Score: 3, Interesting

    This sounds like a good idea. It would be really handy for, say, .wipo to be the "official" site address, and cease the lawsuit problems that have occurred with .com

    And, really, the more competition the better. And extra domains would be nice too.

    Wouldn't it be handy to have a .sex domain?

  4. More money - Rah! by matthew.thompson · · Score: 5, Insightful

    Is it me or does this just look like an attempt by the mobile service providers and hardware manufacturers to screw more money out of domain owners?

    Why would I want to get a .mob domain over my .com or .uk etc domain? Simple - to ensure that someone else doesn't. There will be a huge land grab and expensive litigation to follow.

    Stop the madness and stop creating new domains without a radical overhaul of the existing ones.

    --
    Matt Thompson - Actuality - Insert product here.
  5. whocares.m by thatguywhoiam · · Score: 4, Interesting
    I find the discussion about '.mobile' somewhat boring, just because I have yet to see a really compelling mobile phone/online experience.

    I am probably not in the know as I'm in Canada, and I really only have those impressions (along with what I've seen in the US) that I've seen up here... but boy does it suck. Rogers, for instance, tries to charge you by the kilobyte - and then ads useless colour banners with big file sizes to their so-called mobile sites... and then they disable the image-blocking feature on the T68i they sell. Nice huh?

    When I can just get some basic info quickly on a mobile phone without hassle - movie times, directions, etc - then I'll be interested. Frankly its a development problem, and a design problem... a new TLD isn't going to help there...

    --
    If Jesus wants me it knows where to find me.
  6. nuff said by Underholdning · · Score: 5, Insightful

    he only way to get a competitive innovative space is to slowly get rid of the generics and allow a competitive space of branded TLDs for resale. .yahoo, .dunn, .yellowpages, .google, .wipo, and a hundred other branded resellers
    Excuse me, but isn't that exactly what the domain names are for? I want yahoo in my country, I go to yahoo.dk. With a yahoo TLD I'd go to dk.yahoo. This just doesn't make sense. Can anyone think of a good application for a liberated TLD marked where everybody and his dog has their own TLD?

    1. Re:nuff said by JimDabell · · Score: 3, Interesting

      I want yahoo in my country, I go to yahoo.dk. With a yahoo TLD I'd go to dk.yahoo. This just doesn't make sense.

      It makes more sense than yahoo.dk. The rightmost components have authority over everything to the left of them. What makes more sense: the dk domain having authority over Yahoo's website tailored to a specific country, or Yahoo having authority over Yahoo's website tailored to a specific country?

  7. its 1998 again ! by Anonymous Coward · · Score: 5, Insightful


    if you think a domain extension is key to a successful service

  8. Top Level Domains by al.cx · · Score: 5, Insightful

    When will people understand that the top level domain is supposed to indicate the type of organisation that holds the domain. They are not supposed to be a tool to classify content of servers, that's the job of search engines and directories.

    Allowing companies to create new top level domains will just result in a confused and crowded tld namespace similar to .com situation.

  9. TLD's = more spam? by RicoX9 · · Score: 3, Insightful

    Seems to me that I could block a large percentage of spam merely by blocking anything with a FROM or REPLY TO of *.biz & *.info. I'm seriously considering it too. More TLD's would just add to the list that needs blocking.

    I have yet to use (or find a useful)* website on one of the new(er) TLD's, and they want to add more?

    *That's not to say there aren't any, I just don't frequent them.

  10. How does this differ from .com? Hmm? by Colin+Smith · · Score: 4, Insightful

    All you've done is shifted .com up one level so it's chaos at the top level. Fubaring oooh lots of nameservers.

    Commercial organisations have shown themselves to be capable only of managing flat namespaces, they appear simply unable to manage heirarchical naming systems in a coherent manner. Whatever you give them becomes flat.

    Hmm, where's my DNS rant?

    Ooh here it is:
    http://www.archeus.plus.com/colin/dns/

    Hmm, my stylesheet needs a little work and the email address is old so don't bother trying to mail me.

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    Deleted
  11. Watch out! Here come the marketeers!!!! by pandrijeczko · · Score: 5, Insightful
    Is there actually anything wrong with DNS the way it is?

    Correct me if I'm wrong but a few years ago a few intelligent computer geek-types came up with a pretty neat way of ensuring that nobody has to remember computers by their IP addresses but by much easier to remember names. It works pretty well and they called it the Domain Name System.

    But as usual, because it's a good idea, someone's got to make money from it so in walk the regiment of marketing types with their buzzwords like "product branding", "innovation" and "customer" and try to hijack it.

    "Windows - an operating system designed by marketeers" - enough said.

    --
    Gentoo Linux - another day, another USE flag.
  12. TLD competition for reputation by G4from128k · · Score: 4, Interesting

    Currenty, TLDs tell you nothing about the reputability of the domain owner -- anyone can get a domain at any TLD. Competition between TLDs could be a good thing in this regard. Some TLDs might become very selective of members -- creating TLDs with high reputations. This is in contrast to some domains, like .biz, that appear to be the lairs for so many spammer ecommerce sites (as far as I have seen).

    It would be nice to be able to trust organizations that have a particular TLD -- knowing that the could not get and retain that TLD unless they adhered to a strict ethical code and had the organizational resources to support whatever products/services/info they were providing.

    --
    Two wrongs don't make a right, but three lefts do.
    1. Re:TLD competition for reputation by eraserewind · · Score: 3, Insightful
      Some TLDs might become very selective of members
      You want commercially competing companies to be "selective" of who they sell to? You'll excuse me if I am a little sceptical.

      What would actually happen is that there would be numerous TLDs with "cool" names selling sub-domains to just anyone, and it would be impossible for anyone to remember what any of them really meant. Much like the situation now, just more chaotic.

      The first thing for the whole naming mess would be for browsers to automatically display the whois information nicely formatted on the screen for whatever website you were visiting. Then people could begin to guess whose site they were visiting. Whois should be enhanced, and linked with site certificates and so on. That would benefit the end user experience. There should be a standardised HTML element for processing transactions, and browsers should display relevant information for where that was going, who they were, etc... There should be standardised ways to query national companies register, national trademark listing, and so on, so that browesrs could automatically display this stuff, instead of people having to (and typically not) track it down themselves. Those things would be advantages. More TLDs would be just one big nothing.
  13. Marketing by BiggerIsBetter · · Score: 3, Insightful

    This has nothing to do with lower prices or competitive services. It's called marketing people, and it *will not* be stopped by common sense or logical thinking. Although I agree that the monopolized status quo is not ideal, the EFF just lost a bunch of credibilty by release that bollocks. What I find particularly disappointing is the emphasis on providers, companies, and resale. Clearly this wasn't designed to help the average Joe manage his own domain at a realistic price... Why should the domain name infrastructure be a market anyway? How about having it simply maintained by a non-profit orginisation and provide services to folks that need them, instead of selling vast tracts of it to the megacorps that can afford it.

    --
    Forget thrust, drag, lift and weight. Airplanes fly because of money.
    1. Re:Marketing by Roger+Keith+Barrett · · Score: 3, Interesting

      I see the Internet as the one great leveler in the world today. American Society has been totally bought out by large corporation and other groups of people with special agendas, the economy is measured by the well being of big businesses and not the family that can barely make a payment on their debt, etc... The current Internet DNS system is the ONLY place where a large corp., a small business, and a private individual bascially have the same footing. www.smith.com can be a large manufacturing venture, a small supply store, or a family website just depending on who gets there first and who will pay the $35 (or whatever) per year.

      Giving large corporations top level domains will KILL this. You know it will be expensive and only open to a "select" group of people, and all of sudden anyone that has to put a .something after their name will be seen as second class sites... I can the "tips and tricks" FAQs at to corporate sites now... "Don't buy from or trust sites with generic domains like .com, .org, or .net. Top level domains are a sign of quality!"

      We don't need the corps. to dominate the Internet any more than they do with their advantages of huge marketing budgets and default web pages that automatically go to "msn.com". We need the DNS to stay blind to organization size if we are going to keep any hope of having a platform to speak out that is not totally dominated by a corporate gatekeepers.

      --

      Why don't you embrace your slashbotness instead of living in a dreamworld?
  14. .idiot by DamienMcKenna · · Score: 3, Funny

    I want a special TLD called ".idiot", with a special discount for politicians of all sorts and anyone involved in ICANN getting a free account.

    <sigh>

  15. But will they be of any use? by mcbridematt · · Score: 3, Insightful

    But will every new TLD have significant value? I can see .biz as one of the newer TLD's with a bad reputation. .biz looked like a good idea on the surface, away from the over-populated .com space, but it's been ridden with spammers.

    These new TLD's are just going to add more ammo to spammers. They have legit uses, especially for those companies unfortunate enough to have their name taken in the .com space, but for spammers, it's just the case on the victums end of "oh, this guy trying to sell me something has this really k3wl .biz address".

    If we create TLD's for just anything, how do we police the damn things? I bet any spammer could come along wanting one of these, and bang, they just made themselves their own abuse contact :(

  16. Hell in a handbasket by Overzeetop · · Score: 4, Insightful

    Come on, folks. There should be a moratorium on new TLDs until they can fix the ones they have. My domain is a good example (we'll call it Fubar):

    Fubar.com - owned by namespace, a company who rents email addresses for an outrageous sum. Clearly they should lose their domain, as there is a .name domain specifically for this purpose now. You should have (for the US) a registered corporation (INC/PC/LLC/etc.) registered with a FEIN which justifies the .com being given to you.

    Fubar.net - owned by a the Fubar lawfirm. Clearly NOT a network provider of any sort. You should be have a FEIN and corporate papers (they're cheap) indicating that your business is set of for the purpose of providing network services.

    Fubar.org - owned by me, Mr. Fubar. Used for personal wmail space and for my political campaign organization. Yes, I ran for elected office last year. I lost. I may run again...eventually. I have also considered hosting the Fubar family genealogy from the .org site. I'm probably borderline here, as you should have your organization set up as a (name your favorite federal paragraph) non-profit/charitable organization or corporate not-for-profit to qualify.

    Of course, I'd like Fubar.com for my business, Fubar Engineering, Inc, but I've setteled for FubarEngineering.com. It's a bit cumbersome, especially since I spell Fubar with nine letters.

    My point is - until the clean up the process, they shouln't go complicating it any more than it already is. A free-for-all at the top would be disasterous. Not to mention the fact that, like .biz and .ws, it just makes the .com TLD more valuable to squatters. Oh, that too.

    --
    Is it just my observation, or are there way too many stupid people in the world?
  17. Re:How About... new protocol by turnstyle · · Score: 3, Funny
    "Not having TLD at all... Like http://slashdot"

    Well then, you may as well make it a new protocol:

    slashdot://

    --
    Here's what I do: Bitty Browser & Andromeda
  18. DNS cannot support this by 0x0d0a · · Score: 3, Interesting

    DNS is an easily spoofed protocol (and mapping *anything* to an IP address to do authentication is also a bad idea). Using it as an authentication system is an extremely bad idea from a security standpoint. Use certs with SSL if you want server-side authorization.

    This sort of thing can be provided by many other mechanisms, but "the existence of a DNS record in a TLD" is *not* what you want.

    Oh, and it also isn't hierarchical, which is a fundamental element of DNS.

  19. This is a stupid use of DNS! by Fastolfe · · Score: 4, Insightful

    DNS is completely inappropriate for use as a "marketing space" to begin with. This is why we have all of these idiotic lawsuits (and squatting) under the existing TLDs: the domains themselves have been *given* intellectual property status when they do not deserve it. Who deserves apple.com? Apple Supermarkets or Apple Computers? Why?

    New TLDs isn't the answer, it's just going to flatten the namespace and give an order of magnitude more traffic to the root servers. Who's going to pay for that? You want to charge new TLD owners $500 a year to register? Who's going to manage that namespace? Is ICANN going to become a registrar, or are we going to start having independent registrars managing the root namespace? Nothing about this looks like a good idea. It might be technically feasible, but it's stretching DNS further than it was intended to go.

    A proper solution needs to involve a *proper* directory service. DNS is not a search engine. I shouldn't have to know or guess that apple.com is Apple Computers. Today's search engines search on content and only the quality of their algorithm, the user's ability to research and a bit of luck allow it to point you to authoritative places.

    It seems like an X.500 or LDAP directory service does exactly what you'd need here (and conveniently integrates with X.509-style SSL certificates), but it isn't the only solution either. Give users the ability to do a real-world name lookup through a proper directory service, and DNS domains lose their IP value entirely and can end up doing what they were originally intended to do: provide a hierarchial namespace for hosts and services. SSL can be used to start validating this real-world identity instead of just connecting the session with a DNS hostname (which is also part of the problem).

    I could query this new directory for "Apple", get back a few matches including the obvious one I wanted, Apple Computers, get a mapping to their DNS domain apple.com, do an SRV lookup against apple.com for an HTTP service, and boom, I have Apple Computer's home page. I don't have to guess the DNS domain and my browser doesn't need to correct my invalid URL.

  20. Back to the old days. by Spudley · · Score: 4, Insightful

    In the early days of the web, everyone had homepages with their chosen host that went something like http://www.hostname.com/users/mysite/ or for the lucky ones http://mysite.hostname.com/

    Then we all realised that the only way for our sites to be taken seriously was to buy a domain name for them, so we changed to http://mysite.com/

    Now this proposal comes along with .yahoo, .google, .whateverelse, and suddenly we'll be back to those old days. Domains on some of the new TLDs will be given away, and those ones will get exactly the same reputation as the current Geocities/Tripod type sites.

    Others will be sold for extortionate prices, and there will hardly be any of them sold (like .tv). Most of the others will be snapped up by porn/spam/fraud operators, and once they get associated with them, no-one else will touch them with a bargepole (.biz anyone?).

    If we're really lucky, there might be a handful of companies that get themselves a unique-sounding domain out of it, but I don't see how that's going to be worth all the wasted time and effort that this whole saga will cause.

    The only reall effect of this will be to devalue the domain levels. And the only people who will benefit will be the registrars for the new TLDs.

    --
    (Spudley Strikes Again!)
  21. in a really decentralized way. by hummassa · · Score: 3, Interesting

    imagine... a system (not unlike freenet) that you control, besides the keyword to which you are server, the ones to which you are client, and the "popularity" of the link keyword->address is taken into account when a person who never accessed that link use that keyword.
    Trying to explain myself:

    Imagine you are CarCompanyX. You create your page and put in its NuDNS record:

    CarCompanyX := XX.YY.ZZ.WW:80 "CarCompanyX Official Website"

    You are Joe Bloe. You want to buy a car from CarCompanyX. Your NuDNS server returns <NONE?>; it goes to your peers NuDNS, and returns two options:

    CarCompanyX := XX.YY.ZZ.WW:80 "CarCompanyX Official Website"
    CarCompanyX := TT.QQ.RR.PP:8080 "CarCompanyX sucks"

    your browser can use the most popular of them or give you a choice.

    Now, you are Mary Hates CompanyX and you want to hack the system. so you set up a NuDNS record:

    CarCompanyX := AA.BB.CC.DD:8080 "CarCompanyX Official Website"

    CarCompanyX sees this, reclaims to a "court" of trusted (as in cryptographically), show its docs and says "this is not the official". Each member of the "court" makes its judgement, and sets up a trusted entry in its NuDNS records:

    CarCompanyX := TRUSTED:SIGNED(xxxx-signature) AA.BB.CC.DD:8080 Motive:Misrepresentation

    Now, this board/court must have, like, 10 to 20 members, so when Joe Bloe tries to access keyword "CarCompanyX", his browser can show him the options:

    CarCompanyX := XX.YY.ZZ.WW:80 "CarCompanyX Official Website"
    CarCompanyX := TT.QQ.RR.PP:8080 "CarCompanyX sucks"
    CarCompanyX := AA.BB.CC.DD:8080 "CarCompanyX Official Website" WARNING:seems to be misreprestation VOTE:12pro/2con/6abs

    his browser/resolver can (at his option) sort these entries, use only the "official", use the last one, use

    other options:

    * use special "tags", like:

    TAG: Trademark-owner
    TAG: Denouncing (or criticism?)
    TAG: Personal

    in the NuDNS records, let the system and the "court"/board sort it out. The "court"/board does not even has to be appointed/elected. People can put in their personal NuDNS servers:

    JoeBloeJr := TAG:Wants-to-judge PUBLIC-KEY:xsdfdsfsdf

    The system could gather everyone who wants to judge, their last votes, and each person could choose who to trust in his system.

    --
    It's better to be the foot on the boot than the face on the pavement. ~~ tkx Kadin2048
  22. Re:stupid question by YrWrstNtmr · · Score: 3, Funny

    You're not thinking like a marketing/sales assclown. Making more money is the goal. The unfortunate side effect of breaking the TLD conventions is secondary.

    Assclown #1:"Hey, I have this new idea to make more money."
    Assclown #2:"Will it affect us personally?"
    AC#1: "Probably not, but I'm not sure. We DO get more money out of it, though."
    AC#2:"Ok, lets do it. The engineering guys can figure out the hard parts."

    High 5's and martini's all around.