Magazine Eyeballs Its Subscribers
No_Weak_Heart writes "Talk about 'know your customers' -- the NY Times has an interesting article about Reason Magazine's upcoming June issue. Each of the print magazine's 40,000 subscribers will receive a copy of the mag with their name and a satellite photo of their home on the cover!" Although described as a "cover stunt", the magazine's editor "said that the parlor trick could have profound implications as database and printing capabilities grow."
Except it's only happening on the cover of Reason.
It's a libertarian magazine. Nobody of any significance to the American political process would be caught dead reading it. Sorry to be the troller of bad news, but there just isn't enough support between the donkeys and the elephants to make any difference at all.
John