Slashdot Mirror
JBoss's Fleury Abjures Astroturfing
comforteagle writes "JBoss head honcho Marc Fleury has laid down the law about Astroturfing in the aftermath of being accused of the practice without actually admitting it was done. 'Our visibility and success puts our customers and partners in a situation where you expect and demand that employees of JBoss Inc. hold themselves to that higher standard. Let's put the professional back in professional open source. "Astroturfing" is hereby banned at JBoss, starting with me.'" jg21 writes "After the Slashdotting of the whole issue, the wider community took up the theme. LinuxWorld's editor in chief took to task those who sought to "pollute the knowledge space," and then Richard Öberg and Cameron Purdy took up the theme with a call to raise the cyber-bar when it coms to integrity. Now JBoss's CEO has recanted: there will be no more fake posts from JBoss staffers, he says. Hmm, time will tell."
This is a brief description of astroturfing. I honestly had no idea what the heck it was.
No, this isn't an attempt at karma-whoring. Don't mod me up if you think it is. I figured it'd be more helpful to Google it myself and post the definition then to post a stupid one-liner "WTF is astroturfing?"
I want peace on earth and goodwill toward man.
We are the United States Government! We don't do that sort of thing.
A quick blurb..
"A "grassroots" action or campaign is one that is started spontaneously, and is largely sustained, by private persons, as opposed to politicians, corporations, or public relations firms; a "grassroots" campaign comes about because of the popular feelings of some mass of people, as opposed to being the creature of the powerful.
"Astroturfing", then, is a campaign crafted by politicians or spin-doctors, but in such a way as to appear it's the result of popular feeling rather than crafty manipulation by political or corporate elites".
Hmmm.