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The Good and Bad of Data Collection

Nephilium writes "Reason magazine has dedicated their latest issue to a discussion of privacy and data collection. They sent subscribers a customized cover of the magazine [as previously covered on Slashdot]. Some good points as to the benefits and drawbacks of who is sharing your information." The sample targeted advertisements are for non-profit organizations, but it may not be long until someone figures out how much companies will pay to utilize this sort of targeting.

3 of 146 comments (clear)

  1. Re:Cool! by ibpooks · · Score: 4, Informative
  2. ashcroft's eyeball by morcheeba · · Score: 4, Informative

    Reason's cover didn't quite get ashcroft's house correctly. It should be this pic (or big 1800x1500 version). Not as scary when they know your work location and not your house.

    (from this cryptome eyeball - it is a lot of data since it covers 4 places, please don't slashdot)

  3. Re:How'bout NO ADS by NoMoreNicksLeft · · Score: 4, Informative

    Lamer. Real geeks read Nuts & Volts. ;-)

    I also must admit I've never once disliked the ads in those magazines, I could even truthfully say I buy them as much for the ads as anything else. But the truth is, no one gets rich in marketing letting people know about products they would already want. So this stuff about "if they only had more data, they'd target us" is bullshit. They'll still be trying to sell you a subscription to GQ, the latest fashion deoderant, and GM sports car.