iPod Your BMW Officially Launched
chasingporsches writes "Apple today announced the iPod Your BMW campaign on their front page. According to the iPod Your BMW page, 'Connect with music like never before behind the wheel of your BMW 3 Series, and X3 and X5 SAV, Z4 Roadster or MINI. With the installation of an integrated adapter developed by Apple and BMW, you can now control your iPod or iPod mini through the existing audio system and multi-function steering wheel. Which means no loss of power. No loss of sound quality. No loss of control.' There is also a QuickTime TV ad available for streaming. Apparently it only works with 2002 or later BMWs and Minis, and the iPod connects to a cable in the glove compartment."
Vanilla ice hits tha natalie portman full on hot gritz fp.
(If I failed it, it's due to apple's crappy airport in powerbooks and it's crappy reception!)
Overpriced and underpowered portable audio player matched up with an overpriced and underpowered car.
If you're dumb and have enough disposable income to buy a BMW 3-Series or SUV in the first place, you'll be buying the latest and greatest iPod every few months anyway.
Conformity is the jailer of freedom and enemy of growth. -JFK
Every friggin' day?
How much are Apple paying them for all this obsessive iPod coverage then?
Like tinyurl, but one letter less! http://qurl.co.uk/
the only people that would drop $300-500 for a walkman are also the only people that would spend $60,000 on a car. iPods are cool, yes; but i could never justify the cost.
I called my dealer today and he hasn't heard of this yet. He thought I was crazy
Pat
You mean I'm gonna have to get a 100ft firewire cable to sync with my BMW? No thanks.
"Derp de derp."
BMW parts are much harder to fence, as car thieves steal cars for their parts, and the market is entirely an economy of scale. The more popular a car, the more the car is worth. Which is why BMW has never made the "most stolen car list". The parts to a Honda Accord, for instance, are worth a lot more and are easier to sell.
Of course, stealing an iPod from a BMW doesn't mean you have to steal the whole car, just smash the window. This will be a huge boon to radio thieves, as the iPod's white case is easily spotted even through tinted windows.
It's probably a much easier route than the current approach of mugging people with white headphones or an externally displayed iPod.
All in all the iPod's high profile and distinctive white case helps thieves identify and target their owners. This has the advantage of increasing the risk to consumers who are willing to pay good money for DRM'd music.
If guns kill people, then CmdrTaco's keyboard misspells words.
Nobody asked.
Great, rich wankers can now combine their expensive devices, into one mass of self.. bah fuckit
Bloody wankers and ipods. Get off slashdot!
1. iPod controls BMW! 2. ??? 3. Profit! I love /.
Huh. I'm actually a little surprised that both of those would be considered by the same person. I have a Mini with which I'm extremely happy, but I've always found the Scion (and Honda's Element) to be deeply, profoundly, laughably, painfully, siezure-inducingly ugly.
No offense. =)