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Japanese Videogame Market Declines Further

Thanks to 1UP for its note discussing a report on the state of the Japanese videogame market in 2003, as tallied by the CESA (Computer Entertainment Software Association) trade body. The result was an "11% decline in total hardware and software sales in Japan, to 446 billion yen ($4.1 billion), in the past year", and apparently: "2003's sales figure represents a slide of approximately 40% since 1997, when the Japanese games market last peaked at the height of the PlayStation's popularity." The news story author goes on to suggest: "CESA's report blames a significant loss of audience for the continual decline of the Japanese games market, partially thanks to the increasing complexity of big-ticket games. The upcoming debut of new handheld platforms from Nintendo and Sony represent the industry's next chance to bounce back and regain their audience in Japan." What's the difference between the Japanese experience and the relatively buoyant Western gaming market?

2 of 58 comments (clear)

  1. YUO STOAL MY FRIST POST by Qwaniton · · Score: 4, Interesting

    Good troll, you'd win my mod points, but it also brings up a good point about culture. The demographics are simply different.

    Gaming in America simply doesn't take the same cultural role as it does in Japan. Gaming here is largely casual. While I woed the death of the "hardcore gamer" and the overrun of Joe Schmo with his X-Box into the gaming world, the casual Joe Gamer is by far the largest market. Japan really doesn't have a casual Joe Gamer, thus they don't really release "casual games". Most, if not all, Japanese games are deep, engrossing, and masterpieces in their own right. When they come over here, they get the "hardcore gamer" market, since the average American gaming nerd scoops this stuff up, whether it's a masterpiece or simply mediocre. Plus, there's the fanboy effect.

    However, in Japan, the quality will make or break the game, and their tastes are much more discriminating. It seems that Japanese gamers are simply burning out of the latest round of less-than-wonderful games. Maybe it's a retro thing. Who knows. I suppose Japanese gamers are burned out of the latest fare in gaming.

    This is a problem America will never have, because America is much more casual in this respect. The Japanese gamers are quite serious about it, while American gamers aren't. Thus, the Japanese market is much more vulnerable to losing ground because of sheer mediocrity.

    As an aside, even as a Nintendo fanboy I'm starting to doubt their latest developments, and I'm quite skeptical that the Nintendo DS will save Nintendo. Nintendo has suffered from games built around gimmicks lately, like Luigi's Mansion for the GameCube controller, the E-Reader, the GC-GBA connectivity, and now the "dual-screen" gimmick. It's starting to get old.

  2. "Obvious" by talaphid · · Score: 4, Interesting

    My reason for the downturn is that we're at a lowpoint on the console replacement treadmill. Everyone's GOT their Xbox and Halo, PS2 and FFX/X-2, Gamecube and Mario Sunshine(Look, Miyamoto, the problem isn't 3d, the problem is outrageous difficulty/essentially arbitrary success)/Crystal Chronicles... when were each of these systems released?...

    We've also got everyone waiting on their flagship sequel / major sequel for the next gen... no duh sales are down. I'm not going to buy the same TV every year guys, what makes you think I'm going to buy 5 Xboxes when one plays my Halo just fine?

    (Yes, I saw it was a combined total, but go watch the history of video games special - the Xbox's limited success (the success portion) is due to it being the Halo-player)