eFax Hell?

RH Wesson asks: "We use eFax to distribute a 3 page fax once a week to about 75 customers of ours. Yesterday we uploaded a postscript version of our 3 page fax instead of the usual PDF version using the eFax Manager on Windows. We started getting calls from our customers about a 300+ page fax of garbage (it was really postscript source) We spent hours with eFax requesting them to stop the sending of the garbage. eFax was never able to stop it, in fact we spent hours trying to determine if the fax was even in their queue. In short we lost a lot of business that day and managed to piss off ALL of our customers at once. We are going back to using a regular fax machine. Has anyone else had a situation where the danger of technology loosing you business outweigh the efficiencies gained?"

Comments

Testing

[Prien715]

It sounds like you didn't do much testing. I write programs to do jobs at my work, and though I believe in my abilities, I also don't believe I'm God. Therefore, I test everything thoroughly before I use them in production. And I'm public sector. In the private sector, it's even more crucial as your customers can actually walk away.

You should've tested this new fax technology, in house and then by setting up a group of "special" customers (give them a small discount as incentive) to beta test it with (and since they know there could be errors and they are being compensated, they won't be pissed when there are bugs). After the new fax technology works for a month or two (depending on how much it's used), then, and only then, begin using for everyone. Repeat this procedure on a smaller scale if you are using the software in a never-before-used-way. This technique really goes for most technology.

You changed formats and didn't bother to test it

[Cecil]

That's why businesses have policies, procedures, rules, and those sorts of things. I realize they're no fun, but they prevent shit like that from happening.

Was your switch to eFax just a whim too? I certainly hope not. Was the first thing you sent through it a full-scale mailing to all your clients? I certainly hope not.

Blaming and dumping eFax is not the solution here. You should've tested your change in procedure. They worked fine with the old procedure. If your your office building burned down, would you move all 50 people back to your company's old 4-person office because it never had that problem?

Is this Ask Slashdot or "Screw EFax"?

[cornice]

I have to admit that I have experienced my share of frustration with EFax but this question rings of retribution more than a real request for answers.