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Google's Fraud Squad Battles Phantom Clicks

An anonymous reader writes "It's an open secret that low cost workers in India, China and other countries are hired to boost traffic for online ads by clicking on text links, banners etc. Internet marketers facing high advertising fees on search networks like Google are becoming increasingly concerned about this form of online fraud. This problem has reached a critical stage and even Google recognizes that it has been the target of individuals and entities "using some of the most advanced spam techniques for years". A Google spokesperson said the company has "applied what we have learned with search to the click fraud problem and employed a dedicated team and proprietary technology to analyse clicks.""

6 of 313 comments (clear)

  1. I'm from India by Beast+in+Black · · Score: 0, Offtopic

    You insensitive clod!

  2. Fricking pigeons by Turn-X+Alphonse · · Score: 0, Offtopic

    Why not put fricking lasers on the fricking pigeons and have a fricking death squad? If they can run a search engine like google they can massacre innocent people too dumb to ignore an advert

    --
    I like muppets.
  3. Re:Open secret? by Anonymous Coward · · Score: 0, Offtopic

    you'd better believe that all this bandwidth we burn up all day long has to be paid for by somebody.

    And yet, when people point out that they could save bandwidth by switching to a CSS-based design, they ignore it. And when somebody goes to the point of actually writing the code for them, they ignore it. And when they are told that switching to PNG from GIF could save them bandwidth, they ignore it. Christ, they could immediately save a decent amount of bandwidth by adding a single Expires header to the image HTTP responses, it's not like they change often.

  4. GOOGLE LIBERALLY TOUCHED MY JUNK!!!! by The+Turd+Report · · Score: 0, Offtopic

    fart.

  5. Re:Maybe they'll finally find out by thefirelane · · Score: 0, Offtopic

    It's called knowledge of life. I have everything I need to live comfortably. All other things are unnecessary and I find any suggestion that I waste my money on them offensive. I don't care if black T-shirts stay black; gray doesn't look that bad either. And I have never seen a "water splotch" on my car, so I have no idea why you would have them.


    I realize you are probably just trolling, but what the hell....

    Again.. where does this 'knowledge of life' come from? You have repeatedly failed to answer this question, which I'll take to mean you are conceding your point.... Advertising works, because at some point you heard about the products you are using and said 'this sounds like I'd find it useful'. Therefore you bought it. That's all advertising is... you just sound like someone who is disgruntled because they have to see ads for products others might find useful. Basically you are just whining: "I only want to see things for me! No one else!"

    'Water splotches' are caused when you wash your car with water that contains minerals... when the water droplets evaporate they leave visible mineral deposits on your car.

    You black t-shirts comment shows that you are trolling... if you are going to spend the money anyway, why not get a better product? You might be buying 2 detergents now, but you'll use each one half as much... plus have to spend less money on new cloths as the old ones will stay in better condition. Again.. it is you going out of your way to be difficult: This may be better, but I'm going to purposely make my life difficult.... Yeah.. that will show 'the man'

  6. Re:Maybe they'll finally find out by Chemisor · · Score: 0, Offtopic

    > Again.. where does this 'knowledge of life' come from?

    From knowing the domain of your problems. For example, when I want to boil some rice, I put it in a pot with some water and salt and turn on the heat. What are possible improvements to this process? Somebody can come up with an "automatic rice cooker" so that I wouldn't have to remember to turn down the heat after it starts boiling or to turn it off when it is done. Somebody can come up with a better stove, that would use electricity more efficiently. Somebody can come up with rice that already comes in a "ready-to-cook" package. But why would I need any of these things? So that I could save 10 seconds of time? It is simply not worth it. So I am not even going to look for any such devices and inventions. And if I do come across one in a store (which is really the only form of advertising that the world needs), I will not buy it.

    > You black t-shirts comment shows that you are
    > trolling... if you are going to spend the money
    > anyway, why not get a better product?

    Because you buy the product sufficient to suit your needs, not just a "better product". Since I do not care what color my T-shirts are (I never wear them as the outermost layer), it makes no sense for me to spend more money on a better detergent just to keep them black.

    > plus have to spend less money on new cloths as
    > the old ones will stay in better condition.

    Think for a moment: when was the last time you actually "wore out" a piece of clothing? I have some clothes that are ten years old and still in reasonable shape. Most people buy clothes because they want to buy clothes, not because they need any more clothes. My mother, for instance, regularly buys me shirts, which pile up in my closet in unopened form, since I can neither return them (because I have not receipt), nor wear them (because I have too many shirts already that are in excellent condition. Can you see why I don't want to see any stupid clothes ads? Because I would never buy any. If I need new clothes I can go to the thrift shop and get good-looking clothes for almost nothing. Fashion and brand names be damned!

    > 'Water splotches' are caused when you wash your car with water that contains minerals

    That's why you should wash your car with rain water. Or, heck, just let the rain wash it :) I don't know where you get your car so dirty that you need to wash it on a regular basis. You offroad or something? My car only gets dirty around the wheels and on the undercarriage, where "water splotches" are simply not a problem.