Slashdot Mirror


Microsoft Will Try Out Blog Service In Japan

theodp writes "Signaling its growing awareness of blogging as both a potential threat and a new business opportunity, Microsoft is turning to Japan to launch its first blog service and aims to have 1 million users in the first year. Not surprisingly, Microsoft's offering targets mobile bloggers, since nearly 90 percent of Japan's cell phones have Internet capability."

2 of 196 comments (clear)

  1. Kinda a flooded market by rwven · · Score: 5, Interesting

    Does anyone think they're going to have much luck with a program like this in a market that is as flooded as the blog market? There are so many options for blog creation out right now i have a feeling microsoft will be getting a run for it's "money" or worse with a step like this. I can't help but expect failure.

  2. New trend by michaelhood · · Score: 5, Interesting

    I predicted before this would become a new trend. American companies will start launching "high-tech" startups in companies like Japan first, to see how they are received, before trying them on the American market. The general public seems to be more receptive to technology in some European and Asian markets, as evidenced by their wide use of wireless and mobile technologies.

    It will be interesting to see how this affects the way we do business.