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Blogs, Games and Advertising

bippy writes "Video game companies have found a way around the natural distrust we all have of advertising and it's called the blog, RedAssedBaboon reports. The article points to a recent story by the Chicago Tribune about blogs as ads, and then talks about the Beta-7 and ILoveBees campaigns. RAB argues that gaming companies are starting to understand the potential of blogs, giving them their full support but also using them to get at the gamer. It raises some interesting questions about ethics, game journalism and advertising."

2 of 104 comments (clear)

  1. My thought exactly by Anonymous Coward · · Score: 3, Funny
    What the hell are you talking about? Slashdot is a news site, not some goddamn blog. Blogs are only some guy's opinion, but Slashdot is news, so these stories must be the objective truth.

    </sarcasm>

  2. Ethics, journalism, advertising. by An+ominous+Cow+art · · Score: 5, Funny

    One of these things is not like the others.