Online Gaming Ad Network Launches

Posted by michael on Tuesday October 19, 2004 @09:40AM from the there-goes-the-neighborhood dept.

Wynken de Word writes "'In a move that could open a new vista of possibilities for advertisers, New York-based Massive Inc. today announces the launch of the first ad-serving network for video games. The company said it has so far signed game publishers UbiSoft, Atari, Universal and Konami as partners in its system, which enables marketing messages to be projected into the digital fabric of their online games.' AdAge.com has the article (reg req.)." If you don't feel like registering for AdAge, just read the press release or see the company website.

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Re:Discount. by FictionPimp · 2004-10-19 09:51 · Score: 4, Informative

Sony already does this with EQ.
They popup ad's when you login to buy their expansions, mags, books, action figures, and then they switch the buy and cancel buttons around. If you arn't paying attention, and click accept its yours. No conformation button or anything. Then you have to spend time on the with sony trying to get them to cancel the order where they play ads in the hold music.
Reason 1457 why I stopped playing Massive online games.