Slashdot Mirror

← Back to Stories (view on slashdot.org)

Spam-maker Hormel Spends to Reclaim Name

Posted by ryuzaki0 on from the ain't-gonna-happen dept.

An anonymous reader writes "Hormel, the company behind Spam (the meat product, not the unsolicited email), is launching an advertising campaign in Europe in an attempt to remind people it has been around a lot longer than offers of generic Viagra and fake Rolex watches. The BBC claims it will cost Hormel £2m."

1 of 201 comments (clear)

  1. Please fix the summary (spam vs SPAM) by sczimme · · Score: 5, Interesting


    The folks at Hormel have asked that people spell the name correctly when referring to their meat product - in all capital letters, i.e. SPAM.

    See their Legal and Copyright Info page.

    --
    I want to drag this out as long as possible. Bring me my protractor.