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ESPN Sports Titles to Scrap $20 Price Point

Posted by Zonk on from the TINSTAAFL dept.

SansTinfoilHat writes "Gamesindustry.biz reports that 'Take-Two and partner Sega will seek to return pricing to premium levels for the next-generation console versions of [the ESPN series of sports games].' It couldn't last forever." From the article: "Most notably, [the low pricing] has put immense pressure on Electronic Arts' market-leading sports range, with the giant publisher forced to drop prices on several of its key EA Sports titles in order to compete more effectively in the run up to Christmas."

2 of 41 comments (clear)

  1. Re:links to sales data? by angle_slam · · Score: 2, Informative

    I don't have a link. But someone posted on another board that NFL doubled its sales. Unfortunately for them, that still means that Madden outsold it by 5X. The figures I recall is that for the 2004 titles (the ones released in 2003, but with the 2004 name), Madden sold about 4 million compared to 400k for Sega. For the new version, ESPN sold about 800k, with Madden projected to about hit last year's number.

  2. Re:links to sales data? by alphaseven · · Score: 2, Informative
    ESPN 2k5 sold about 800k in July alone, which was almost twice what 2k4 sold during it's entire run. We won't know for certain how many units 2k5 will sell till next year but some people are guessing based on the sales so far that they'll end up selling 3 million. So I guess it's safe to assume whatever revenue the lost per unit they will more than made up for in volume.

    See also Analyst calls ESPN pricing 'brilliant'. So I guess the lower price really worked out for them.