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Revolution In The Valley
At the heart of this revolution was a set of brilliant engineers and coders who through their work inspired individuals and companies alike. Andy Hertzfeld captured this revolutionary time at Apple through the eyes of the engineers involved at his site, folklore.org. Now he's published these stories in the book Revolution in the Valley.
Apple Confidential 2.0 will give you history. Cult of Mac describes the phenomenon from the outside. But only Revolution in the Valley tells the story of a computer revolution from the perspective of the team in the center of the storm.
The book consists of concise stories, separated by pages of notes, drawings and photographs from the three years it took to develop the original Mac. The stories run in length between one and eight pages, with most ending in the two- or three-page range. Each is told from a personal perspective, mainly by Hertzfeld himself. Sidebars with comments from Woz and others are included to round out the perspective.
The stories are organized chronologically, starting with Hertzfeld's first days at Apple and ending around the time when Jobs was ousted in Sculley's palace coup. Most of the stories are technical in nature, often going down into the level of hardware detail. Others are more personal in nature, detailing Jobs' odd hiring or management style, talking about the stresses of a 90-hour work week, or recounting Adam Osbourne's threats about the destruction of Apple and Jobs' famous response.
With its roughly one hundred stories weighing in at a little under 300 pages this is a relatively quick read. This is especially true since the stories work on many levels and are told with remarkable skill. There are some standouts: The development of the GUI, replete with Polaroids taken at key points along the way, is excellent. The story on the first meeting with Microsoft is told from a whole new perspective from what we have heard in the past. The genesis of the 1984 commercial is fascinating, and the meeting with Mick Jagger is hysterical.
There isn't a whole lot here that you won't find on folklore.org, though some of the later chapters do some summation work that I couldn't find on the site. These bring the book together as a coherent, readable whole. The note pages, which separate the chapters and are not on the site, are interesting on their own, particularly the notes from the session with Alan Kay.
Apple's development of the Macintosh has been seen as the prototype of the dot-com death marches that would follow. What we see here is the potent mix of technical brilliance, insane work hours and pressure, and management arrogance that paints a much more chaotic and realistic picture.
On a personal level, this is the book I have been waiting for my whole career. Andy Hertzfeld and Bill Atkinson are legends to me and many others. The passion and brilliance they demonstrated set the bar for all of us who look at computer science not as a job, but as a calling. To see the Mac development from Andy's perspective is simultaneously deflating and uplifting. Their project suffered from all of the usual trials. But somehow the team got through it, their creativity and hard work paid off, and they changed the world.
How many revolutions can there be? How many times can lighting strike? How can one small group of people change the world? That's what we all got into this business to find out. And this book shows us an example of how it was done and inspires us to do the same. Thank you, Andy, for what you did then and what you are doing now.
Jack Herrington is an engineer with a twenty-year career inspired by people like Andy Hertzfeld, and the editor-in-chief of the Code Generation Network, as well as the author of Code Generation in Action. You can purchase Revolution in the Valley from bn.com. Slashdot welcomes readers' book reviews -- to see your own review here, read the book review guidelines, then visit the submission page.
Gerald Holmes made a nice cartoon about the Steve Jobs & Bill Gates rivalry in the early history of the PC.
You know, it's funny they should use that analogy, because every time I've used an Apple computer I've wanted lightning to strike me.
Hmm... something that will revolutionize the way we get around... cities will be built around this invention of the millenium... what was that thing again? Wasn't it banned from sidewalks in 30 cities around the country?
Too fast to be pedestrian and too slow to be a vehicle: the Segway was doomed to be a toy from the start. Oh yeah, and that price....
You do NOT speak ill of our LORD and SAVIOR Apple! Facts are not welcome on this site!
WTF is BART?
bay area rapid transit
What the fuck is WTF?
I tried for 5 years to come up with a clever sig...only to realize that I am not clever.
sounds like somebody didn't get an ipod for christmas...
For all these f-ing lusers that think they can use a computer.. If it wasnt for Apple, they wouldnt be here today..
Damn Jobs.. Damn him!!
Things were better when you had to almost be an EE to have your own computer at home..
---- Booth was a patriot ----
The Amiga did. And then some.
Excellent argument. Somewhat akin to:
Dude 1: My '83 Chevy Citation was better than your '87 Dodge Daytona.
Dude 2: No. Clearly it wasn't.
Dude 1: Yeah, well the '87 Corvette sure was.
Dude 3: WTF?
I'm Dude 3.