Business Press Pays Attention To Blog Industry

prostoalex writes "Right after Business Week named WebLogs, Inc. one of the five Net companies to watch in 2005, the Associated Press has a feature on SixApart, the company behind Movable Type, Typepad and (after acquisition) LiveJournal. The article talks about the company starting to 'think big' after being approached by venture capitalists, and has some stats on the blog industry in general."

Comments

let blogs replace mass media

[trufflemage]

From the article:

The potential of blogging itself elicits strongly divided opinions.

Denizens of the so-called blogosphere believe the practice is destined to revolutionize the way people distribute and get information, increasingly marginalizing traditional mass media outlets. ...

Critics, though, view all the fuss about blogs as the latest bout of Internet hyperbole, one that will eventually fade away ones readers realize they are rife with inaccuracies and mundane minutiae.

The critics are correct--reading blogs means reading a single writer's private quirks--but that works to the reader's advantage as well as disadvantage. Who wants to get all their information from a single, monopolistic, sensationalistic source? That's how I view the local television news--to be fair, they make an attempt, but to me it's obvious their bottom line is ratings. So today we have an alternative model for the dissemination of information (or rather, many models), and one of the sturdiest is the blog.

I'm reminded of analogies I've heard made between modern AI computing algorithms (ie, neural nets) and the human brain, in which there are so many tiny, self-contained fundamental units (connections, say) that a great many of them can fail without destroying the performance of the whole. Robust & degrades gracefully.

Blogs may forge that sort of network online. No longer will it be easy to mislead the masses, because the masses are not drinking from a single spring. Each person is reading a finite number of blogs and processing and making their own blog. Everyone is (gasp!) thinking for themselves.

I like the direction this is going....