Online Business Model for a Band?
Backes asks: "I've seen a lot of submissions about P2P, iTMS, DRM, piracy, and the RIAA, lately. Apparently everyone has an opinion on this and most seem think that the recording industry are a bunch of greedy people that stick it to the consumer as well as their own artists. After hearing some of the stories, I'm not even sure that getting signed to a label would be the best course of action for an aspiring musician or band. So what is a better option? What would you, the Slashdot community, do to make it big on your own using the Internet?"
"What kinds of features would a site need? Would you pay for downloads of MP3s from a band's site or not? At what price? Would donations work, or would everyone just freeload? How often would you need updates or new songs to keep you coming back? If downloads were free, would you then buy a full length album from the site just to get the CD? What special features should the CD include? How would you get your name out? What do you think is the best course of action for a band that wants to completely circumvent the whole music industry process and do it themselves?"
Check out Magnatune. Motto: We're a record label. But we're not evil.
Illegal? Samir, This is America.
Well, I am not famous, yet.. but I am working on exactly what you speak of, and here is a simplified version of what I am doing:
I have a living room studio where I record all of our practices and jam sessions to firewire harddrives. I use 24 channels to mix down about 6 different sized diaphram condensers and a few 57s here and there. There's all the gear we need (amps, bass, guitar, two keys, and a trap set), effects, a PA, and we have and now own the only copies of all our material. We all learn and teach each other to engineer.. play.. compose.. we all treat it democraticaly when decisions are to be made about lyrics, composition, song selection, mastering, mechandise, etc. With all this in our own hands, we all sell CDs and merch at our gigs and in our spare time (running to local record stores and getting things on consinement), and reinvest certain monies from band oriented sales into necessary things like legal docs or advice.. expensive promotional materials such as ads, cds, etc. Repeat.. profit. we've removed the need for a label at the expense of not having everything all at once. But with a bit of work, the band can work like a sucessful startup company, and we're having one hell of a time while we're at it!
pego the jerk
** "It's not my job to stand between the people talking to me, and the ones listening to me." -- Pego the Jerk
Register with the US copyright office. It's not expensive. Its $30 to register a whole album worth of music and lyrics.
http://www.copyright.gov/register/sound.html
There you will find Form SR (Sound Recording) and instructions on how to register.
Sinch
Copyrights are fine when used properly. It's when giant corporations own them and the artists ignorantly sign their rights away b/c they feel it's their only option that it becomes a problem. But yes... make sure you decide what kind of copy rights you would like to retain and then have it posted on your site along with your music downloads. It's just as valid as any other printed media. I'd suggest looking through your options at the creative commons first too.
"A truly wise man realizes he knows nothing."
Have your promo pack on the site. Only one of my Clients does, but that gives them an advantage over the competition. Make sure the promoters know who you are, what you play, and what you need on stage for plugs and boards.
And photos! Fans love em. Promoters need em. Find yourself a good PHP type package like yappa-ng and smile for the birdie!
My $0.05 about music online: consider it your radio play. Release a few "singles" to your website (and wherever else you can) and don't skimp on the quality. The promoters are listing to a dozen MP3s a day and if yours doesn't stand out, then you won't be on stage.
-AD
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