The ESRB Don't Get No Respect
Via the ffwd linklog, a story on the Hollywood Reporter site discussing the public image of the ESRB, from "pain in the butt" on the developer's side to lax child perverter on the lawmaker's side. From the article: "The issue Greenberg describes is one involving dollars and cents: Almost every single retail chain chooses not to sell 'AO' rated games, period. In just the same way that many movie theaters will not show films branded with an 'NC-17' rating, the 'AO' severely limits a game's distribution, to put it mildly."
That was the sound of the Rodney Dangerfield reference + joke flying over your head!
So I buy the collectors edition right? it has all the marketing hype on the back on a peice of shiny paper that is tacked on with glue. The rest of the box is all themed out except the stupid little ESRB rating on the front.