Microsoft's New Mantra - It Just Works

bonch writes "Fortune has a story about Microsoft's new philosophy--'It just works.' Jim Allchin details various planned Longhorn features to meet this goal, such as auto-defragmenting in the background, the ability to have files in more than one folder simultaneously, and the new ad campaign Microsoft is running to get people excited about Windows. Mentions are also made of the competition from Linux, OS X Tiger, and Google."

Comments

Slogans for the prior versions of Windows

[AllTheGoodNamesWereT]

Microsoft has been using "It just works" as the slogan for Windows since prior to the release of Windows XP. Here's a comment that was posted to rec.humor.funny in May 2001:

Microsoft Windows slogans
wc@speakeasy.net (John B. Williston)

After first seeing Microsoft's slogan for its upcoming Windows XP operating system, "it just works," I couldn't help wondering: what were the slogans for all the previous releases? After thinking about it for a while, they became obvious.

Windows 1.0: Good joke, eh?
Windows 2.0: Still funny, isn't it?
Windows 286: Yeah, we're still kidding.
Windows 386: Going boldly where Desqview has been for years.
Windows 3.0: It's finally worth buying!
Windows 3.1: It's finally worth using!
Windows 95: Going boldly where the Mac has been for years.
Windows 98: More usable! Less stable!
Windows 98SE: More stable! Less usable!
Windows ME: Less usable AND less stable!
NT 1.0: Give me more hardware! NOW!!!
NT 2.0: Dammit, I said MORE HARDWARE!!! NOW!!!!
NT 3.0: Which part of "more hardware" do you not understand?
NT 3.5: With enough hardware, I'd work. Honest.
NT 4.0: Does less than Win98 with twice the hardware at one-half the speed.
Windows 2K: Works almost as well as Windows 98! Honest!
Windows XP: It just works.

Files in more than 1 folder? in linux long time!

[homerito]

ability to have files in more than one folder simultaneously

Isn't that the same as?

ln -s

Is been in unix/linux for decades now...