Viacom Launches Podcast-Only Radio Station

prostoalex writes "Figuring out it couldn't get any worse, Viacom is turning an underperforming talk radio station in San Francisco into podcasting central. KYOU Radio performed so poorly in the ratings that it would not even show up on the official Arbitron radio rankings for the city of San Francisco. Now the Web site of the station owned by $56.5 billion corporation features a hip young look and claims to be the Open Source Radio. Visitors can upload the podcasts of their own in MP3, AIFF, AVI or WMA formats (no OGG support by someone who's so accepting of open source)."

Comments

Good idea

[katana]

Radio that's just as good as your local public-access TV channels. Won't that be awesome.

no ogg? duh

[EvilStein]

If it was ogg, it'd be an "oggcast"

"podcast" was originally something to be listened to on your iPod. The iPod doesn't play ogg (by default) ;)

"oggcast" would sound like a wild caveman anyway.

With apologies to the Buggles

[NZheretic]

Ipodding Killed The Drive Time Radio Star.

I heard you on the wireless back in Ninety Two
Driving to work intent at tuning in on you.
If I was jammed it didn't stop you coming through.

Oh-a oh

They took the credit for your shock jock comedy.
Recorded on Ipods and new technology,
and now I understand the problems you can see.

Oh-a oh

I met your children

Oh-a oh

What did you tell them?

Ipodding killed the drive time star.
Ipodding killed the drive time star.

Downloads came and broke your heart.

Oh-a-a-a oh.

And now we meet in an household studio.
We hear the playback and it seems so long ago.
But we all agree Clear Channel has to go.

Oh-a oh.

You were the last ones.

Oh-a oh.

We are the next ones.

Ipodding killed the drive time star.
Ipodding killed the drive time star.
On my hip and in my car, we can rewind if we've gone to far.

Oh-a-aho oh,
Oh-a-aho oh

Ipodding killed the drive time star.
Ipodding killed the drive time star.

On my hip and in my car, we can rewind if we've gone to far.
Downloads came and broke your heart, put the blame on Adam Curry.

Re:No Ogg support == Not open source?

[The Amazing Fish Boy]

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{
iconv("erse", "in", "php");
while (in_array("of", $user_comments)
{
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?>

This is BRILLIANT

[melted]

Supply us with your programming for free, we'll intersperse it with ads and put it on our site. I wich I could come up with schemes like this. :0)

Re:The Jarvis Take

[tomhudson]

Gues they should have saved it for a podcast ... (oh, the irony)

"Open Source"?

[templest]

<rant>

Uh, pure PR. Nothing more. The article says it itself, a shitty station trying to appeal to the kids. You can't go wrong with a cheesy line like "Cool Links" on the main site. Fuck it, why don't they just add "TO THE MAX!!!" at the end and get it over with?

I see they're also going for the whole "Emo" demographic with that "cool" confused, collage-type layout.

You want to know what I think? I think they did a couple of surveys and found out that "OSS" is "hip", "happenin", and "where it's at". Shit, just add the prase "Open Source" infront of anything you want to get a huge fan base. "Open Source Chicken", "Open Source Gas Station", "Open Source Mr. Big".

Anyways, is submitting your own music collection to be played "OS"? It's pretty much just the equivalent to taking in requests. I hate advertising firms (or at least just shitty ones), if you haven't noticed.

</rant>