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iTunes 4.9 To Support Podcasting

WaRrK writes "O'Reilly Radar are reporting that in a demo at D: All Things Digital Conference, Steve Jobs showed off iTunes 4.9, which has support for iPodder like functionality. Although, he was "slightly" dismissive of the phenomena, describing it as "Wayne's World for radio". Also, whilst currently only supporting free content, they are not ruling out paid for podcasting in the future. iTunes 4.9 should be available within 60 days." Yeah, Steve's kinda right on this - podcasting is neat & all, but the breathy overstatement of how it will change our lives is a wee bit overdone.

22 of 352 comments (clear)

  1. Reality Check by LegendOfLink · · Score: 5, Insightful

    Yeah, Steve's kinda right on this - podcasting is neat & all, but the breathy overstatement of how it will change out lives is a wee bit overdone.

    Finally, somebody with a little common sense! Honestly, how many people out there actually use the internet to listen to people's podcasts? I surely don't. It's faster to skim through articles in a blog than to listen to some amateur whine about how he thinks Walmart is the ultimate evil in the world.

    1. Re:Reality Check by bheer · · Score: 2, Insightful

      Honestly, how many people out there actually use the internet to listen to people's podcasts?

      Podcasts are a special case of timeshifted radio: the special bit is that they were never broadcast in the first place. And timeshifted audio has a huge market: commuters who drive or go by train and have MP3 players.

      Potential targets would include sports commentary, book club discussions, book readings, tech rants (I imagine Cringely'd be popular). Now, some of this may be available on radio as well -- that's irrelevant because the target market for podcasts are the people who can't, or couldn't, tune in. And why yes, there could be people whose individual podcasts become incredibly popular (how many'd have thought Belle de Jour's weblog would have taken off enough to earn her a book deal?)

      I can understand the average /.-er's reaction to hype, but there's a fine line between hype and potential: podcasting's potential is that it can remove the chokehold of a few corps (made possible by a spectrum shortage that podcasting routes around) on radio and make timeshifted 'broadcasting' a reality. And that, my friend, is big.

    2. Re:Reality Check by bay43270 · · Score: 3, Insightful

      Podcasting is a fad.

      You just don't get it. Podcasting isn't about blogging with audio, or time shifting radio programs. Its about distributing radio programs. If you think of Tivo as a hack that creates an on-demand system out of a streaming media, podcasting is the on-demand system that Tivo wanted to be. It's just a new buzz word for audio on demand. It is overhyped, but it isn't a fad. One day, this is how we'll watch the news on TV.

  2. Maybe not. by broller · · Score: 5, Insightful

    the breathy overstatement of how it will change out lives is a wee bit overdone

    Sure. They said the same thing about the common users being able to create their own web sites. Yeah, there's a lot of noise, but the few quality content providers more than make up for it.

  3. Sure beats the dross on airwaves... by Anonymous Coward · · Score: 5, Insightful

    Sure Podcasting may not 'change the world', but after sampling shows for a few weeks I've come up with three or four regulars that beat the pants off any of the drivel that I can find on the airwaves. These shows keep me eagerly waiting for new installments every day.

    The 'long tail' of shows almost ensures that there is something out there of interest to everyone. And if I wasn't rushing out to buy an mp3 player before, I sure am looking forward to getting one now so I can fill my hour and a half commute each day by programming my own 'radio station'... commercial-free and chock full of content that totally appeals to me.

  4. Why I like PodCasting by Your_Mom · · Score: 3, Insightful

    Podcasting makes my life easier. I listen to quite few shows, and like other geeks, the way my work hours are soemtimes I completely forget what day it is. I often used to miss a show for a few days before realzing "Hey, it's Friday, OTH came out a few days ago" Podcasting is good because it automagically updates my iPod when the new shows come out.

    Although Steve is right in the fact that, for the most part, it's the "Wayne's World" of radio. There are some good shows out there and I do enjoy listening to them.

    --
    Objects in the blog are closer then they ap
  5. technology changes lives .. by torpor · · Score: 2, Insightful

    but the breathy overstatement of how it will change out lives is a wee bit overdone./i.

    i dunno, since the personal broadcast media revolution came along, i no longer feed off the general concencus being mass-produed for the hive-mind by "Big Media" .. in fact, i hardly pay much attention to "Big Media" and all their benevolent sponsors, at all, any more .. they're not making money off my time, which is being spent listening to and enjoying/paying-for content that has been made by people who are much, much, much closer to me and my mores, as a fan, than "Clear Channel" arer ...

    laders like jobs ridiculing this movement through generalities and slures really only shows that yes, in fact, putting mass-media broadcast tools in the hands of The People, instead of it being the exclusive domain of the vested interest/vaulted few, is a good thing ..

    --
    ; -- the corruption of government starts with its secrets. a truly free people keep no secrets. --
  6. Re:This is huge by Anonymous Coward · · Score: 1, Insightful

    how hard is a google search for "What is podcasting" , which gives you the wikipedia entry as the second result.

  7. NEWSFLASH by Anonymous Coward · · Score: 3, Insightful
    Slashdot is NOT A JOURNALISTIC SITE!

    This is a tech site, BY nerds FOR nerds. If you say that nerds should have a "neutral" point of view on a tech issue, then you're living in fantasyland. All nerds have a point of view, and the editors do too. This is a way that they can express that. We don't have to take what they say as the gospel truth. This is a discussion, not an effort to set the truth down in stone.

    If you want journalism, go to nytimes or something (although it's rather hard to find good journalism _anywhere_ these days).

  8. Re:Another person doesn't get it by generic-man · · Score: 2, Insightful

    How exactly is podcasting different from Shoutcast?

    Oh, you can download stuff and listen to it later. How exactly is that different from Shoutcast with Steramripper?

    So now instead of listening to what the Evil Corporate Companies want you to hear, you can listen to some random ClearChannel viral advertising campaign. Congratulations.

    Podcasting is to radio as blogging is to news. Pockets of people think it's the greatest thing ever, but the vast majority of people have common sense.

    --
    For more information, click here.
  9. Re:Another person doesn't get it by AvantLegion · · Score: 2, Insightful
    >> How exactly is that different from Shoutcast with Steramripper?

    I download the show at anytime, instead of having to have my PC on and running for the entire show's duration?

    *forehead slap* duh! ??

  10. Re:Wish it read "iTunes to use open formats" by Tsunayoshi · · Score: 2, Insightful

    You don't have to buy your music through iTunes...I still buy and then rip my cds to mp3s. I only use iTunes to buy singles where I only want one song, and not an entire album...and since my car is geared to connect a iPod to the stereo, I am not all that worried about not being able to play it elsewhere. Same with the Xbox 360 and my home stereo.

    --
    "Get a bicycle. You will not regret it, if you live." - Mark Twain, "Taming the Bicycle"
  11. Re:well.. by geoffspear · · Score: 2, Insightful
    Nice theory, but if that's true, why does the iPod support MP3 and non-DRMed AAC? Neither one generates revenue for Apple's store, and adding another format that no one uses is hardly going to hurt them more than making it easy for people to use music from other sources.

    Supporting DRM'ed WMA files would hurt their store. Supporting Ogg Vorbis would do nothing of the sort.

    --
    Don't blame me; I'm never given mod points.
  12. I don't get it. by Chelloveck · · Score: 3, Insightful

    Okay, color me clueless on this one. What's the big deal about podcasting? As far as I can tell, it's just making audio files available via an RSS feed. Is that really so life-changing? Couldn't this have been done years ago without the RSS, just by listing the files as links on a web page or even by dropping them in an ftp directory somewhere? Heck, I even remember a little something put out back before the turn of the millenium, definitely predating the iPod and almost predating RSS. There's nothing new here, except the name and the tangential link to Apple via the iPod. So really, what's all the fuss about?

    --
    Chelloveck
    I give up on debugging. From now on, SIGSEGV is a feature.
  13. Is Hemos the new Michael? by poot_rootbeer · · Score: 2, Insightful

    "Yeah, Steve's kinda right on this - podcasting is neat & all, but the breathy overstatement of how it will change our lives is a wee bit overdone."

    Dear Slashdot Editor:

    If I wanted your opinion, I'd read your blog. Or you could leave comments in the discussion that follows the article, and I could read it there.

    Your job as an editor is not to use story submissions as a platform for your personal views. Your job is to evaluate a submission's potential interest to the community and then step aside.

    (Making sure it's not a dupe and that it contains good grammar and spelling would be nice too, but we in the /. crowd aren't too picky.)

    1. re: Is Hemos the new Michael? by Cid+Highwind · · Score: 5, Insightful

      Dear poot_rootbeer:

      Slashdot has been Hemos and Taco's "blog" since well before "blog" was ever considered a real word.

      Real news sites don't publish readers commenary on the stories (or on which editors aren't doing their jobs).

      --
      0 1 - just my two bits
  14. Cool! by el_womble · · Score: 3, Insightful

    As ever, Mr. Jobs is right on the money. But look at what he's doing rather than what he's saying. By providing RSS downloads into iTunes he massively raises the profile of what was previously a geek only market. If this feature is used, no doubt they'll introduce a market place on iTunes for people share and talk about the podcasts they like.

    1. Provide RSS feeds in iTunes
    2. Provide market for podcasts
    3. ???
    4. Profit!!!

    Podcasts are a mess right now. Even if you find a really good podcast there is no way to promote them short of word of mouth. This presents another problem, podcasts are too complicated. You can't email your buddy and mine, Joe Sixpack, a link to an RSS feed and expect them to know what to do with it. People struggle to wrap their heads around web pages, never mind RSS feeds and MP3 files.

    Apple getting behind podcasts with iTunes offers this interesting technology its best hope of becoming useful - like the BBC looking at this as a way of dropping Real, infavour of freeplay

    --
    Scared of flying, pointy things snce 1979!
  15. Re:well.. by R2.0 · · Score: 3, Insightful

    "inferior format (mp3)"

    Yes, but Ogg Vorbis has the inferior *name*.

    Between Ogg, Lame, Gimp, recursiev acronyms, and all the cutesy Linux distro appellations, it's no wonder a lot of folks can't take open source seriously.

    --
    "As God is my witness, I thought turkeys could fly." A. Carlson
  16. It's changed the way I use my iPod, Steve. by dmorin · · Score: 3, Insightful

    Here's a change, Steve. I don't use iTunes anymore, which means you don't get any of my money anymore.

    Forget for the moment about the quality of podcasts out there. It's no worse than the quality of your average blog was a few years back. It takes a little while for the good ones to distance themselves from the pack and define what quality really is all about in the first place. There will always be an audience for anybody that wants the soapbox, just like always. We just need to make it easier to find what you're looking for. Everybody will find their own favorites.

    The power of podcasting comes from the same delivery mechanism that RSS brings us (it's the same thing, after all, with a different payload). "Here are some sources of regularly updated audio. Bring it to me to listen to at my leisure."

    Not everybody wants to listen to music on their MP3 players. I find it boring, personally. Nor do I want to constantly go out and search for new sources of interesting audio files to listen to (a regularly asked slashdot question), or pay $35 for an audio book when I could buy the paperback for $7. Podcasting opens up the door for me to have an effectively infinite amount of new content dropped onto my ipod every day. Sure I won't like all of it. That's what skip buttons are for.

    Content will come, I have no doubt of it. IT Conversations is already well on the way. I listen to every keynote of every technical conference throughout the year. Sure, I could manually go and get those as they are published, but why bother? Why not just have them automatically show up on my ipod for me?

  17. changes by zogger · · Score: 3, Insightful

    The article submitter and Steve Jobs are wrong on this. Podcasting has changed society a lot more than say segways have. Steve Jobs is right on some things,completely wrong on others. For instance, the mac mini is not selling just because it's small, it's selling more from the fact that finally you can get an entry level mac at a more reasonable price. People would be buying just as many mini towers with a normal form factor at 500$ from Apple if they would just release one.

    Personally, I think once someone has been a millionaire for 20 years or better they lose track of how much money a dollar is. Steve Jobs has that "no clue" syndrome, same as the hollywood movie guys and the record guys. "No clue" of what things cost because to those multi millionaires living in rich society surroundings on the left coast all the time most everything in the normal consumer appliance/do dad area is so cheap as to be indistinguishable from near free in their POV.

    And the reason why podcasting is taking off is because people can actually create and share content, they aren't restricted to the blather the commercial entities spew forth-and it *really is* mostly blather.. Steve got no clue on sharing, hollywood got no clue on sharing, mainstream broadcasting is starting to get a clue but they will want to podcast 50% commercials like always.

  18. Sorting the wheat from the chaff by slim · · Score: 2, Insightful

    A lot of posts seem to be deriding podcasting as being purely the audio equivalent of a personal blog. While there are certainly plenty of such podcasts, there's plenty of professionally produced material (the BBC output is just one example), and enough high-quality amateur stuff to fill the average person's commute.

    The problem is the same problem mp3.com had (and Creative Commons/etc. music still has) -- when you've got a massive morass of mixed quality media, how is the consumer supposed to know what to try out and what to skip? With text you can skim-read, and sort that way. With audio, the selective process is more time consuming and pretty much impractical.

    iPodder.org has a directory which has exactly the same problem as mp3.com. PodcastAlley tries to solve this by collating votes, but this just ends up promoting an "elite" of mainstream content, which only helps the mainstream consumer.

    I don't know how to solve this, but there there is some promise: Adam Curry's show contains a lot of promos for other shows, and that's a good way to hear about podcasts you may wish to try out. I guess that's the next best thing to word of mouth.

    After all, how do you decide what TV shows to watch? Trailers, reviews in the media, and word-of-mouth, right?

  19. Re:Not very hard... by mrchaotica · · Score: 2, Insightful

    If you want to monitor a folder, use Folder Actions. Just attach an Applescript to the effect of "on adding items to, get the items, filter them to only include audio files, and import them into iTunes" Heck, you could probably even do it with Automator at this point, and not even have to write any code.

    --

    "[Regarding the 'cloud,'] ownership was what made America different than Russia." -- Woz