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Electronic Arts on the Future of Gaming

GameDaily.biz has up a discussion they had earlier in the week with Frank Gibeau, EA's Senior Vice President of Marketing, North America. Mr. Gibeau holds forth on where EA is going (and therefore, where the industry is going) as regards next-generation platforms, the prices of future game titles, and the cost of making games. He also comments on Nintendo's position in the market right now. From the article: "I think the Nintendo customer is so entrenched and loyal that the company knows that they have a base of customers that they are building off of. Is it the same size that it was on 8-bit? Certainly not. They definitely have seen their market position erode in the face of market introductions by Sony and Microsoft."

3 of 75 comments (clear)

  1. Hopefully . . . by Anonymous Coward · · Score: 2, Interesting

    We won't need to rely on EA to determine the future of video games. If Nintendo really does plan to attract indy developers with its Revolution console, I look forward to new, innovative titles instead of EA's well-polished, but derivative, hollywood games.

  2. Re:how about the developers? by Lurple · · Score: 2, Interesting

    The developers, engineers, and content creators don't really have any say in the direction EA takes. They generally just do what they are told.

  3. Oh, EA. You big silly... by DeanMeister · · Score: 2, Interesting

    So long as the games industry remains what it is (aside from hardware and technological improvements, or even the money going into the industry) EA will not be the top of the gaming industry, now or in the future. They can swallow up as many companies as they want, and they can aquire as many liscenses as they feel like. At the end of the day though, a company of a couple hundred dedicated people with an original idea will always, ALWAYS, beat out a giant corporation. Especially one like EA. EA is like the Wal-Mart of the videogame industry, and I'm getting sick of it.

    --
    Society never gets more or less violent, the definition of violent just keeps changing.